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    Declassified Franchisees: Why Do They Do Better Than You?

    2015/6/18 21:42:00 21

    FranchiseesEntrepreneurshipWealth

    From our experience in many years of investment promotion, we find that many franchisees who have done well have their own strengths. They always do well in one particular aspect.

    There are probably several points.

    Xiaobian, let's take a look at why some franchisees do well. Do they have any secrets?

      

    Terminal marketing

    The plan was excellent, including local brand promotion, store promotion strategy and so on.

    These franchisees are especially good at brand packaging and activities planning. Through planning, participation in different promotional activities and promotional activities, the sales performance of their stores is advancing by leaps and bounds.

    It is very difficult to tell customers how to make the final payment.

    When prices are so high, it's hard to talk about products, materials and culture.

    Customer

    Now.

    So, the product

    value

    The benefits to customers can really be sold.

    But how to talk about this skill? Actually, he contacted with the franchisees and observed several times, from what he could quickly grasp the consumer's mind, when to talk about what to do, to lead the customers to follow their own thoughts, and finally to conclude the deal.

    When the store's performance is bad, it is necessary to review its marketing plan, sales ability or market situation.

    However, when performance is poor, we must not wait for market changes. We must find breakthroughs.

    At this time, by doing some activities, we can promote the popularity of the store and publicize the brand, which will eventually bring benefits to the sales.

    If there is a kind of franchisee doing well, but it does not belong to the above three situations, then there is a situation that they are very confident in the product! This is a little strange. It is a bit strange to have confidence in the product, but also to make the performance better. It is not wrong at all. For your favorite product and your own love business, you will manage it with 120% heart. In fact, you are really moving the customers, and it is also a good condition for you to do well.

    Only when you have a good market positioning, can you decide the style and quantity of the products you sell according to the specific market demand. When considering the competition, you have to make your clothing category unique, so it is easier for people to distinguish your clothing store.

    Choosing a variety of clothing shops is also very important. Women's fashion, business clothing, wedding dresses or wedding dresses and so on. Different categories also determine the location of shops, decoration and sales methods. Only by positioning accurately can we make appropriate marketing strategies.

    If your storefront is not very good, can you give some reference to the above four points? Can you change your business strategy? The method is not much. You can start from one point, and do a good job of it. I believe you haven't done a bad business. If your store is doing well now, but after looking at the above points, is there still room for improvement? Can you manage more effectively and make your store sales outstanding?



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