Dialogue With Executive Secretary General Chen Zhongqiu Of The Secretariat Of Gabon
Reporter: Gabon What role did it play in the development of Dongguan?
Chen Zhongqiu: the predecessor of the Gabon Expo has held three sessions, and has been held for three sessions since it was upgraded to the Expo.
In the past, most of the processing trade enterprises were in OEM production, without considering the huge domestic market, and the Gabon Fair opened the window of the domestic market for these enterprises, and realized the innovation of the concept. The annual turnover of Gabon will reach tens of billions of yuan, which will effectively promote the development of the domestic market. In addition, talents trained by the enterprise exchange and information exchange at the Gabon conference have created convenient conditions for the cooperation of enterprises.
The government itself has gained a lot from it. Enterprise transformation In the process, new requirements were put forward for the government's services. The government found some solutions through organizing the Gabon.
Interviewer: both Guangzhou and Shenzhen are highly developed cities. Dongguan Between the two cities, how to develop the exhibition industry?
Chen Zhongqiu: Dongguan's development of MICE industry relies mainly on Dongguan's manufacturing industry with its own characteristics: large scale, internationalization, large space for transformation and upgrading. These three characteristics are important conditions for the development of MICE industry. It can be said that the soil of Dongguan Convention and exhibition industry.
Generally speaking, there are two necessary conditions and a sufficient condition for the development of MICE industry. The two necessary condition is both the manufacturing base and the consumer base. The sufficient condition is to have well pavilions. These three conditions are fully available in Dongguan. At the same time, because the resources of exhibition industry are limited, the advantage of first place is obvious. In particular, some industrial exhibitions, if formed a brand, made an influence, and later if they want to hold similar exhibitions, it is very difficult. For example, many exhibitions in Dongguan, such as furniture exhibitions and Dalang wool weaving associations, all have their own brands and brand appeal. For example, the Guangdong international printing exhibition, the exhibition size exceeds 100 thousand square meters, and the top 50 printing equipment manufacturers all participate in the exhibition. At least second place in the global industry, and this advantage will continue to strengthen with the transformation and upgrading of Dongguan.
Reporter: what are Dongguan's plans for the exhibition industry?
Chen Zhongqiu: the slogan of Dongguan Convention and exhibition industry is to create "Southern China Industrial Exhibition Capital", and the Dongguan municipal government will develop the exhibition industry as an important industry. As a strategic move to promote innovation as an important measure for transformation and upgrading, the strategic thinking is clearer. Dongguan will focus on the exhibition with a certain influence, vitality and space for development, and strive to develop into a world-class exhibition. Coupled with the promotion of a number of brand exhibitions, Dongguan's strength in exhibition will be stronger and stronger. These measures will make the exhibition industry play a more and more important role in promoting the transformation and upgrading of Dongguan enterprises and implementing the innovation driven development strategy.
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