Zheng Yonggang: Investment Logic From Industry To Finance
Zheng Yonggang:
Finance
In the past, it was monopolized by the state. After two years of opening up, private enterprises began to set foot in it. The Shanshan Group entered the field earlier. The main consideration now is to make the insurance company scale. In the future, it will consider listing or backdoor listing. This is inevitable, because the combination with capital is the future trend of the insurance company.
But the two years will not consider listing. The most urgent thing is to enlarge the scale and create an innovative insurance company.
How do I make an innovative insurance company? I think that most enterprises do zero insurance now, and the scale is very fast. But the core of the pension industry, such as the future of the public, the key is to serve these industries through product innovation, because it is far from enough to rely on the endowment insurance of the state, and ultimately depends on the commercial endowment insurance, and may even become the leading factor.
Reporter: what is the positioning and intention of Shanshan Group to the original clothing industry?
Zheng Yonggang: for the whole Shanshan Group, the clothing sector is still profitable, but the proportion is not large, about 20%.
Now there are 20 brands, some of which are joint venture brands, and the brand of Shanshan is still the largest.
Shan Shan is the earliest home clothing company, the clothing sector will continue to innovate, make brand promotion, China's brand is always unable to come, because the mass brand is China, the real name brand is France, Italy is the main. China wants to go out, it is necessary to further enhance the design, brand culture and other aspects, and strive to squeeze into the ranks of world brands.
From the perspective of actual controllers, clothing brands should not only keep up development but also upgrade them, because clothing is a fashion industry, not a sunset industry.
Reporter:
Chinese fir
From clothing to other unfamiliar fields, what are the considerations for these later asset industries? What are the implications for other enterprises' pformation?
Zheng Yonggang: the state proposes an industrial upgrading and pformation. We often start 3 or 5 years ahead of schedule.
We are aware that new energy is an industry in the future. We will discuss it and finally get involved in lithium battery materials.
When our headquarters arrive in Shanghai, considering that Shanghai will definitely be an international financial centre in the future, we have to do something about finance, and it is impossible to open factories in Shanghai.
Our bosses try not to stay in Shanghai. Instead, we run around the world to study the trend of macroeconomics and judge them based on these trends.
Now the country has entered the period of pformation and upgrading. At the macro level, you should study the industrial symbols that do not conform to the development strategy of the country. On the micro level, it is necessary to understand their own positioning, even if the same products are upgraded through the upgrading of technology. If the national strategy is regarded as a eliminated industry, it should not be done again.
The same is true of the successful pformation of Shanshan. When making lithium battery materials, there was a carbon Research Institute and the only one in the country. I was grafted with this research institute. They had a 863 topic.
If people who make clothes blindly do lithium batteries, the probability of success is almost zero.
To do insurance is also similar. We invite the best professional insurers to do CEO and operate with professional teams. If I do it by myself, I will probably fail.
Reporter: now you are more invested in energy, and gradually retreat to the real estate business. Will you consider letting your son take over?
Zheng Yonggang
Whether a son wants to or not likes to take over is the core. If his son is an elite, he also likes what his father does. Of course, he can take over, but most of them do not necessarily do it. Therefore, it is more scientific to hire a professional team to do business, and the separation of the two powers is more scientific.
The "generation generation" has gone through a very difficult process. It is very tough to seize the opportunities of the times. The second generation is different, maybe it can take over. According to this rule, all the rich families can take over, but the probability of success is very small. In addition, it depends on children's preferences.
To run an enterprise or a professional elite team, "you can enjoy the wealth of your father as a shareholder, but you don't have to operate, but share and management rights are separated.
If the next generation does not operate only shareholders, hiring professional people to do it will be more conducive to the continuation of wealth. "
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