Zheng Yonggang: The Hardest And Most Annoying Thing To Make Clothes

At present, with the sluggish foreign trade, the entire garment and textile industry is facing the pressure of growth and forced adjustment.

The organizational change from this clothing and textile exhibition is also evident.

The three day exhibition integrated the China International Textile yarn exhibition, China international textile fabrics and Accessories Expo, China International Clothing and accessories exhibition, and PH Value China International Knitting fair. This is the first time the three exhibitions have been held in the same place for the first time in history.

The organizers expect that through this collection of space, we can bring together the effect of agglomeration and produce different chemical reactions between the upstream and downstream, international and domestic, that is, new market opportunities.

On the one hand, the environment is not good. On the other hand, compared with other industries such as finance, the clothing industry is tired and annoying. "Every season is different. From fabric selection, production, management and marketing strategy, what can we do if we can't sell it back?"

However, what really makes Zheng Yonggang, the older generation of costumes, feel that the mode of operation of the garment industry is changing, not only because of the emergence of the electricity supplier, but also to subvert the traditional industrial chain rules.

In this fashion exhibition, we have opened up a single buyer shop and designer brand store, attracting many people's attention.

Their clothes are very distinctive at first glance. In fact, their design and sales are different from their original clothing brands.

From the Korean clothing brand, park Xiang Quan now runs a brand of a buyer's shop, with its own brand, and the clothes in the store are mostly from the designer brand that he has scamper from Korea and Europe and America.

Through the way of joining, at present, his buyer's shop has already had dozens of branches in the whole country.

The nine set is also a designer collection store, in addition to the domestic designers and overseas selection of designer brands, but they do not open their own stores, but are responsible for helping these brands to find opportunities to cooperate with existing domestic buyers, or to encourage those interested to sell their clothes.

It is also a good thing for designers to integrate platforms with these designers.

Wu Xinmin came from last year.

After he resigned, he began to make his own brand. "In the past, the company mainly designed dresses and so on, and rarely reflected their individuality."

However, it is not easy to make a brand. Wu Xinmin also understands many problems.

So she and many other independent gateways have just begun.

Just like that, you can choose to join the designer brand integration platform. The latter can help her publicize her brand, such as attending the exhibition, exhibiting new products on the new product release show held every month, and accepting orders through this platform, the condition is to pay a certain amount of royalty on the platform.

However, Wang Jun, who is also the director of brand design, has chosen a different road.

He set up his own company, specializing in making high-quality overcoats.

But he does not sell directly to the terminal.

We work together to customize products for brands.

Although the price of the brand sold to the terminal is 5-10 times the price he sold to the brand, Wang Jun did not envy it. "Making the brand is a big project. I can't do it according to my current strength."

These different ways of clothing sales may represent a new fashion design, production and sales mode.

Compared with Zheng Yonggang's fir, it must be very different.

Zheng Yonggang is no longer a fetter in the clothing industry.