Under The Circumstances Of The Economic Environment, Why Did He Want To Cooperate With The Men'S Clothing Brand Under The Danish PWT Group?

In fact, China's Men's wear Earlier than the development of women's clothing, but men's clothing spanformation and upgrading these years did not do well in women's clothing, China's men's clothing to the spanformation and upgrading of the time. In the past, men's clothing in China basically tended to be in the department store's suit and the price was too high. The real business casual, personalized, stylish and people oriented clothes were few in the market. Therefore, we must say goodbye to the phenomenon of single style of men's clothing in China's clothing market. There should be a new style of men's clothing entering China. After the global inspection and selection, Shu Lang finally cooperated with the men's clothing brand of PWT group in Denmark, which is to recognize that this kind of men's clothing may become the new school of Chinese new men's clothing in the future.

PWT group's men's clothing is different from the style of men's suit and men's suit in China, but it's more free, casual and fashionable. Also different from Italy clothing is too particular about taste, or even too much about the sense of high quality, products emphasize the simple and indifferent feeling of Nordic people. As we all know, Nordic people know the best way to enjoy life, simple and easy, but there is no lack of quality of life.

In the process of garment development, every period will be different. style Products appear. As long as you feel the resonance with the brand, you can try to do it by sharing ideas. If it is only popular in the market, but it is not so deep in itself, it is difficult for enterprises to do well. The brand should be in line with the enterprise and at the same time match the style it pursues. Just like the Nordic style advocated by the Danish PWT group's men's wear, it is a high degree of agreement with Shu Lang and me.

No matter how the external environment develops, enterprises should go along with the trend. What we can do is to improve quality, strengthen services, strengthen internal management and reduce management costs. The development of China's garment industry needs a process. In this process, we must grasp the essence of market demand and do business with a persistent attitude. We will surely survive and live better.

Of course, abroad. brand The introduction of China needs a certain stage of adaptation. In fact, foreign brands and their operation modes are quite consistent in China. Because Chinese consumers have already formed consumption habits for foreign brands. After the introduction of the men's clothing, he will bring the Nordic style products to the Chinese market, and the design will also add to the understanding of the Chinese consumer market. We will make some adjustments, but still focus on the Nordic style to better adapt to the Chinese market.