Ways To Save Brands From Danger
The stock market avalanche which has just experienced the stock market has ended in many days, and many stocks have been pulled down, but there have been many moments of decline.
Here world
Clothing and shoes
Xiaobian of the network to introduce the stock market is miserable! What are the listed companies doing?
If you are unhappy about the fall in stock prices, look at Wayne's balance! Wayne is Apple's co founder. 40 years ago, he sold his 10% stake to Jobs for eight hundred dollars.
Today, the stake is worth 58 billion dollars.
If you take it too hard, tell you again that Wayne, who sold the stock, is still alive, and Jobs is gone.
A moment of joy and a return to the theme, do you know what brands are doing when the stock market falls? Listen to me and tell you slowly.

Increase Holdings
Expensive bird buys 500 thousand shares of company stock
Recently, Lin Sien announced that the company's controlling shareholder, 35.65-40.9, a co operation person, director and deputy general manager, purchased 500 thousand shares of the company's stock from the two tier market, accounting for 0.08% of the total share capital of the company, and the buying price range was 35.65-40.9 yuan / share.
After the completion of the increase, the shareholding ratio of controlling shareholders and concerted action increased from 81.45% to 81.53%.
Lin Si en intends to continue to increase its holdings in the name of the company within the next 12 months, and the cumulative increase will not exceed 0.5% of the total shares issued by the company.
Set up shop
Hai Lan's home 2015 intends to increase nearly 400 stores
A senior executive at Hai Lan home said recently: Hai Lan's home is single.
brand
This year, there will be a net increase of 350-400 stores.
This year, the growth of the business area of the store will exceed the growth of the number of stores. The company has improved the standard of opening stores. The area of stores will have to be 200 square meters after 2014, and the number of stores will increase by nearly 16% in 2014, and the area will grow by nearly 30%.
Fundraising
The United States raised 9 billion yuan.
Recently, the United States and the United States issued a fixed increase plan for more than a month's suspension. The price will be no less than 8.28 yuan / share, and no more than 1 billion 87 million shares will be issued. The funds raised will not exceed 9 billion yuan.
Among them, 2 billion 500 million yuan will be used for the construction of the "intelligent building" industry supply chain platform, 6 billion yuan for the construction of O2O full channel platform, and 500 million yuan for the construction of the Internet big data cloud platform center.
The three recruitment project is still around the main garment industry, and is the apparel industry's Internet pformation project.
Fan and bang are part of the three projects, but they do not focus entirely on fan and bang purchase. They include more extensive contents, such as flexible supply chain.

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Take the road of integrated group
Pathfinder change company name
Recently, the Pathfinder changed the name of the company from "Beijing Toread Outdoor Products Co" to "Pathfinder holding group Limited by Share Ltd", which means that the Pathfinder is on the road to the integrated group, and besides the three outdoor + Travel + sports, it will not rule out adding more content.

Buy
Langer constructs "Pan fashion ecosystem".
In order to build a "Pan fashion ecosystem", we should undertake a series of capital actions to acquire investment.
Prior to the announcement, A shares and the Hong Kong stock companies jointly announced that the shares of the group were HK $1 billion 193 million, and the 28.9% largest stake in Lianzhong.
Recently, it is proposed to jointly set up Beijing Zhonghai Accelerator Technology Co., Ltd. (referred to as Beijing Zhonghai).
Among them, the company will invest 1 million yuan, accounting for 20% of the registered capital.
The investment shows that the company will continue to raise the fashion cloud networking +.
In addition, the company's acquisition of cosmetics industry is in the process of promoting.

Beach school uniform market
Georges white and Busen open up high-end school uniform business
Recently, Busen has launched the high-end school uniform customization business, and has built the dominant brand of Chinese school uniform through the partnership mechanism.
George White also made the school uniform career as a new profit growth point. He invested 20 million yuan to establish a school uniform company with his core staff.
In recent years, "changes in Chinese school uniform" have gradually attracted attention from all walks of life. Shanghai, Wuhan, Nanjing and other cities have also introduced the management of school uniforms, and the voice of uniforms purchasing to the market is increasing.
Some studies have pointed out that the proportion of high-end components in China's school uniform market is 20%, about 16 billion yuan in the market scale.
The existing school uniform manufacturers focus more on the regional market. Some large brand clothing enterprises are going to build national school uniform brand by borrowing their own R & D and channel advantages.

Force high definition business
He launched the company's customized business.
Recently, he held a conference on the production of the company's customized business, announcing the effort to build advanced customization business, integrating intelligent manufacturing with "Internet +", and promoting the pformation of the industry to service-oriented manufacturing.
It is reported that making clothes more comfortable and making clothes more convenient is the consumption proposition of polanyo, flexible supply chain and information technology, the top international.
Design
The new customer experience provided by R & D team and intelligent store is the three most competitive aspects of the brand.
We can see that the stock market crash is not terrible, and the wise actions of the brand will surely turn the corner.
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