Luxury Goods Prices Cut Two Times In Three Months.

According to the data released by the Swiss Federation of watch and clock industry in June 18th, the export of Rui watches plunged 8.9% to 1 billion 713 million 900 thousand Swiss francs in May this year, which directly lowered the 2.1% increase in the first four months to 0.3%.

The biggest decline since then.

Among them, the persistent slump in the Hongkong market in China is the main cause of the slump. In May, the Hongkong market plunged by 33.6%.

and

Similarly bad performance, a drop of 9%, fell to the sixth largest market for the first time in nearly five months.

At the start of this year's luxury price cut, Patek Philippe, which led the high-end watch brand to publicly cut prices in Hongkong, China, announced shortly before the price rises 7% to 10% from July 1st this year.

It is rare that the "watch King" can be priced in such a volatile price in a few months.

Almost at the same time, Rolex also announced an agreement with

Closely related decisions: the warranty period has been extended from two years to five years in July 1st.

In the eyes of the industry, the move seems to be aimed at competing with its rival rival OMEGA in the market, whose warranty period is four years.

In May, the export of Rui watches plunged by 8.9%, the biggest decline since the financial crisis.

Swiss financial institutions are also not optimistic about the export situation of Rui meter.

Also in the middle of 6, Switzerland's private bank Vontobel predicted that the Swiss watch industry will face zero growth in 2015.

However, the industry believes that this prediction is based on a certain period of time in the sales performance and market environment to do the prediction, often because of the current situation to make optimistic or pessimistic analysis, reference significance is small, after all, there are many uncertainties in the market, such as the stock market.

"At present, the vast majority of Ruitai brands are waiting to see."

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The luxury goods business platform Temple library announced the $50 million round of E financing, which was invested by Ping An Insurance Group's Ping An Innovation Investment Fund of China Ping An insurance group.

Li Rixue, chairman of temple library, said that the current round of financing will promote the development of product innovation and global business.

Moreover, the temple library will carry out in-depth strategic cooperation with Ping An, including the business of Wan Li Tong, Ping An through train, Ping An insurance and Lu Jin.

On the same day, another luxury electronics business has attracted over $100 million from Alibaba. Two big financing seems to have broken the cold winter in this vertical field.

In 2008, the domestic luxury electric business started. In the past 7 years, it has experienced many shuffle: Tian pin net is bought by beauty; vip.com's pformation sale website; website bankrupt has the network, product convergence network, hoha network, Jiapin net and so on.

Nowadays, luxury electric providers seem to regain the favor of capital.

"China's luxury market is still blue ocean. Until now, it is mainly the competition between the third party vertical electricity suppliers.

As luxury brands built their own electricity providers, the market pattern began to change in 2014.

Zhou Ting, President of the Institute of wealth and quality, told the twenty-first Century business reporter.