Silk Fair Going To The World Will Make Chinese Silk Glow Again.

Take the Silk Road and shine the silk charm ---2015 China International Silk Expo and China International Women's wear exhibition press conference successfully held

"The world silk looks at China, the Chinese silk looks at Hangzhou", Hangzhou is known as "the silk house".

Two thousand and fifteen

The China International Women's wear exhibition will be held on October 23-25 at the World Trade Exhibition Center in Zhejiang, Hangzhou.

Yesterday, the Silk Fair press conference was held in Shanghai.

Li Qiangyu, Deputy Secretary General of the Hangzhou municipal government, Yu Huabo, China Textile Import and Export Chamber of Commerce, chairman Hong Yan of the Hangzhou Silk Industry Association, Pan Jianjun, chairman of Miao Lent international exhibition company attended the conference.

At present, Hangzhou silk is facing industrial pformation. How to keep pace with the times and lead the Hangzhou silk industry to deal with external challenges has become the focus of attention of the industry.

The introduction and gradual progress of the "one belt and one way" will bring new opportunities for Hangzhou's development, while the 2015 China International Silk Fair and China International.

The exhibition will further demonstrate the elegant demeanor of silk enterprises, and promote the international exchanges and cooperation between silk and fashion industries, and promote the development of silk industry.

Li Qiangyu, Deputy Secretary General of the Hangzhou municipal government, spoke at the meeting.

Reporters at the 2015 China International Silk Expo and China International Women's wear exhibition press conference, the 2015 China International Silk Fair and China International Women's Wear Exhibition (hereinafter referred to as "Silk Expo") will be held on 23-25 October in Hangzhou Zhejiang World Trade Exhibition Center.

The exhibition is co sponsored by the Ministry of Commerce of People's Republic of China and the Hangzhou Municipal People's government. It is jointly sponsored by the China Textile Import and Export Chamber of Commerce and the Hangzhou Municipal Economic and Information Commission.

The whole case is planned by Hangzhou silk dress exhibition Co., Ltd. and Zhejiang Miao Lent business exhibition Limited by Share Ltd.

Since the beginning of this year, the strategic concept of "one belt and one road" has been upgraded to a new height, and has been supported and recognized by all sides. Infrastructure construction is in full swing. At the same time, the symbol and pronoun of "ancient silk" in China has also been resuscated. With the increase of the proportion of foreign trade in the strategic concept, the voice of China's silk going out is becoming more and more intense.

Since its launch in 2000, the Silk Fair has held fifteen consecutive sessions. It is China and the world.

An important event.

In order to expand the scale and influence of silk Expo and women's wear exhibition, the exhibition continuously improves its connotation and quality every year, announces to the world the continuity of silk culture and the advance of silk products with the times.

Speech by China Chamber of Commerce on textiles import and export

2015 silk Expo will be technology.

Guided by the purpose of innovation and development and professional effectiveness, we take the internationalization, fashion and intelligence as the main features, "refinement, specialization, characteristics and influence" to demonstrate the achievements of silk dress enterprises in the fields of intelligent manufacturing, intelligent marketing, fashion trend and humanistic connotation, and strive to create a platform for R & D, communication, exhibition, trade and publishing of silk and women's clothing industry.

Focusing on internationalization, fashion and intelligence, combined with the construction of smart city in Hangzhou, it integrates traditional ways of exhibition and information technology, giving full play to the advantages of information economy, deepening the Internet thinking, highlighting the concept of "Internet +", relying on modern information technology to excavate the advantages of Hangzhou's "cross border electricity supplier comprehensive experimentation area", making this exhibition a B2B, B2C and B2M full mode exposition, helping silk enterprises realize the overall development strategy of "small industry, big market" combined with the whole country and the whole area.

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The function of the 2015 Silk Fair is to bridge the fabric and design, build up the bridge for design and finished products, build a bridge between the finished product manufacturing and the silk application market, so as to promote the innovation of silk fabrics, promote silk clothing and application design, promote the application of Intelligent Manufacturing in silk and women's clothing industry, and promote the internationalization and exchanges of the silk and fashion industries, thus promoting the development of the whole industry.

Compared with previous years, this silk Expo will present the following highlights and characteristics:

(1) world silk fair, silk Festival.

Silk Fair is an important platform for information interaction, technology exchange, communication and cooperation, and trade negotiation in the silk industry. It is an annual event for silk people.

This year's Silk Fair will hold a series of exhibitions in Poland, Turkey, South Africa, Jordan, Brazil, Kazakhstan, Egypt, Dubai, India and other nine countries in addition to being held in Hangzhou, so as to realize the "ten exhibition linkage", making the silk Expo not only China's "Silk Expo" but also the world's "Silk Expo".

Pan Jianjun, chairman of Miao Lent international exhibition company, reports on the preparations for the exhibition.

(two) Mode China fashion lights up Hangzhou City

This year's Silk Fair will focus on the fashion trend. The combination of millennial silk and current fashion will greatly enhance the quality of exhibition. Combined with the general principle of building a fashionable city in Hangzhou, the Organizing Committee of this year will launch a series of "Mode China" activities, including inviting famous people both at home and abroad.

And women's clothing brand live show, and set up "Show Room" around the show to facilitate buyers to negotiate, purchase, and fashion Party. At the same time, through integration of resources, our company integrates various activities and "Mode China" into one body, including the only national design competition of Chinese costume design, the twentieth "China Cup" international dress and women's wear design competition, promoting the four seasons silk innovative design of four seasons silk innovation.

The competition and the publication of "2017 spring summer silk fashion trends" to enhance the international silk discourse power, and the "golden Fuchun cup Chinese wedding dress competition", which embodies the Chinese elements, will be staged in the "Mode China" period to let the world fashion focus on Hangzhou.

2015 world costume design invitational tournament and signing ceremony of the "China Cup" international dress design competition

(three) top forum, leading the industry direction.

The 2015 Silk Fair will be supplemented by the top forum, and the 2015 China International Silk forum will take the theme of "silk and fashion" as the theme and introduce the concept of "Internet plus silk" as the theme. At the same time, there will be leaders from all over the world silk industry, leaders of relevant associations, experts, scholars and entrepreneurs participating in the conference. Through the keynote speeches, forum exchanges and cross boundary dialogue, we will explore new directions for the future development of the industry, conspire to promote the development of silk international trade, cultivate silk fashion brands, and guide silk consumption.

Tu Hongyan, President of Hangzhou Silk Industry Association, introduces the 2015 China International Silk forum.

(four) online offline interaction brings new O2O experience.

Silk Fair

Thinking penetration, e-commerce is a popular trend. During the 2015 silk Expo, in order to achieve breakthroughs in the silk industry e-commerce, the exhibition will set up an e-commerce hall specially, so that Internet sellers and purchasers can trade here. Our company will invite Taobao, pat, eBay, Zhuo Yue, Dangdang, Jingdong and other large shopping websites to set up exhibitions. On the one hand, we will introduce the advantages of their websites, guide the pformation of small and medium sized silk enterprises, open up new markets, on the other hand we will inspect the participating enterprises, select enterprises to join the website, and let e-commerce help silk fairs. The Silk Fair will also bring new ideas to the O2O practice of e-commerce.

In addition, Internet + is the 2015 hot topic. The silk Expo will hold a digital Expo through the Internet, and realize the "double screen" form of "visiting an exhibition, mobile phone to see an exhibition" through online online browsing, so as to achieve breakthroughs in the online exhibition.

(five) smart manufacturing, let silk women wear smart wings.

The organizing committee will set up an intelligent manufacturing experience area at this exhibition, invite the leading enterprises in the field of intelligent manufacturing to demonstrate on the spot, explain on the spot, feel the change and infinite imagination space brought by wisdom manufacturing to the traditional industry, and attract more traditional silk dress enterprises to carry out intelligent pformation through leading demonstration of leading enterprises, so as to promote the application of Intelligent Manufacturing in the silk dress industry.

This Silk Fair will invite more than three hundred enterprises to participate in the exhibition in dozens of regions in Europe, America, Japan, Korea, Hong Kong, Macao, Taiwan and China. At the same time, the British designers' platform TOPBUYER, Italy Silk Association, France Fashion Association, Korean fashion organization, Thailand silk and Taiwan textile Extension Association and other countries and regions will participate in the exhibition. Overseas exhibitors will exceed 20%.

During the exhibition period, representatives from home and abroad department stores and silk, women's clothing, import and export trade and garment production enterprises will be invited to participate. It is expected that there will be more than 1 thousand overseas businessmen and more than 20 thousand professional businessmen in China.

Silk Fair is an important exhibition platform, trade platform and publicity platform in the silk dress industry. The successful holding of the Silk Fair and the increasing volume of business and exhibitors show that this Silk Fair will bring us new surprises, and let us wait and see.