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    China'S Leather Industry Will Enter The Stage Of Channel Refinement And Specialization.

    2015/8/20 11:47:00 23

    Leather IndustryChannel RefinementSpecialization

    2014, China

    Leatherwear

    There are three changes in the market consumption characteristics of the industry: the focus is on the obvious decline in the market share of the traditional leading brands, followed by the obvious trend of demand niche and the rapid growth of light luxury brands with both quality and price advantages.

    In recent years, the market share of traditional leading brands has declined significantly.

    In this regard, the China National Business Information Center pointed out that on the one hand, the rapid development of e-commerce and international fast fashion brands had a comprehensive impact on the traditional mass brands, and the advantages of prices, channels and commodities were gradually losing. On the other hand, after 80 and 90 became the main body of the market, it was different from the unique, personalized demand and consumption concept of the previous generation, making the traditional public.

    brand

    No longer favored, the traditional mass brands failed to take timely measures to cope with the changes in consumption structure, resulting in the emergence of brand faults, loss of market share, and even a wave of shop closes.

    The analysis predicts that in the future consumers will pay more attention to the quality of products, such as materials,

    fashion

    More attention will be paid to consumers in terms of degree and personalization. Customization and customization will become consumption trends. Online and offline channel integration will further develop into a new stage of channel refinement and specialization. Functional products with high technology content will grow rapidly.

    Belarus temporarily prohibits Russian pig and its by-products and leather related products.

    In view of the African swine fever (ASF) epidemic * *, Belarus imposed temporary control on pork imports from Vladimir, Russia.

    According to media reports in Belarus, products temporarily controlled include live pigs, pork (including wild boar meat), by-products, leather, pig essence, bristles, prey and similar products, animal feed and feed additives.

    According to reports from the world organization for animal health (OIE), 4 cases of African swine fever have been identified in Russia.

    It was confirmed that 56 susceptible pigs were found, of which 13 had died and the remaining 43 had been destroyed.

    However, 4 cases found in Russia are not in Vladimir.

    Of the 4 cases, 2 were in the state of cloth, and 2 were in the state of colis.

    Belarus also broke out African swine fever.

    In December 2014, the World Animal Health Organization discovered the existence of African swine fever in wild boars at hunting grounds in Belarus and Russia.

    In addition, cases of African swine fever were also found in Poland, Estonia, Latvia, Lithuania, Cape Verde and Zimbabwe.

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