Italy Fashion Brand Flea Hand In Hand To Optimize Retail Management Process
Furla
A centralized database is needed to manage its retail and commodity planning, and must synchronize with store management, customer membership system and local tax process.
These are all aimed at supporting the growth of sales in all parts of the world.
Therefore, we need a strong and sustainable global technology partner and a comprehensive and innovative retail solution.
After carefully studying the feasible solutions in the market, Fu La locked Yourcegid Retail Y2.
This O2O solution can help retail brands manage the retail business and customer situation of each channel in real time, which is very important for customers in the interconnected retail industry.
The implementation of the project mainly covers two major areas: store management and membership management.
"In
fashion
The retail sector, whether luxury or service, is the key to understanding customers and building deep relationships with them.
Using data systems can help us centrally manage all the stores in the world and take account of the differences among different places. This has greatly improved our store shopping experience. This unparalleled global service has gradually become one of our commitment to customers. "
Eraldo Poletto, chief executive officer, said.
All this is possible after installing the Yourcegid Retail Y2 database supported by centralization and cloud technology, providing accurate data for sales, inventory and customers for the brand, truly realizing the "Clienteling" customer centered strategy, improving and supporting the strategic decision of the brand in the future.
As the system is simple and easy to use, and can support different processes and needs in different regions, the Yourcegid Retail Y2 retail solution can help Fu LA's international development.
These factors are the key to the internationalization of the brand. With the help of Cegid, Fu LA has achieved a lot.
Value added services and solutions advantages
Now, she believes that the Cegid retail solution can well meet its needs for store management, membership management, merchandise and inventory management.
Using cloud technology services, Fu La can enjoy the best advantage of the system through communication with the central server without the need of the infrastructure, and reduce the hardware and maintenance costs.
In addition, the Yourcegid Retail Y2 solution can be applied to different countries (support for multi lingual, multinational tax regulations, multiple credit card payment methods), so the system can meet the specific retail process and local demand in each region.
"No matter where customers are around the globe, we need to set up four servers around the world to ensure real-time exchange of inventory and sales data," chief executive officer fra.
Eraldo Poletto
"It's Yourcegid Retail Y2 that we can manage all retail channels - stores, franchises, and outlets. We only need a system to provide customers with a uniform shopping experience," she said.
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