Nike Studio Opens To Beijing To Create Immersive Experience.
The World Athletics Championships in 2015 were just around the corner.
Beijing
The curtain fell.
Chinese athletes have made good progress. Nike is very interested in running research, and has opened a new the Nike Studio, which has been pformed from a gallery.
Beijing
Nike
Studio area of 1200 square meters, divided into product display space and fitness venues, to display the latest Nike 2015 winter products, as well as to provide customers with experience Nike + community sports venues.
The studio's focus is on creating an immersive atmosphere so that customers can concentrate more on shopping or fitness.
The main product exhibition area follows the concept of pparency and lightness, displaying Nike's new "Holiday 15", "Hash Pack" and "Zoom" products in a white and open space.
Sportswear
The color is bright and bright, naturally becoming the focus of attention.
The booth is equipped with reflective mirrors, diagonal grille, geometric shape display cabinets, etc., which brings a wealth of details to this white and simple space.
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