Jiangsu And Zhejiang Textile And Garment Enterprises "Collapse Tide"? Innovation Keeps Chinese Manufacturing Strength Intact.

"East China's 5000 largest textile mill, Bao Li Jia, went bankrupt on July 26th, -7, 31, and the boss went on foot; Shaoxing printing and dyeing big man five ocean dyeing and printing went bankrupt in May 18th; Shaoxing super textile enterprise red Holdings November 29, 2014 bankruptcy. The first American New York Stock Exchange listed on the left bank of the clothing brand went bankrupt in May 25th; the largest Asian denim factory LAN Yan group went bankrupt in May. "

Since the first half of 2015, a large number of more than 10 well-known large scale enterprises have been closed down in Jiangsu and Zhejiang provinces. China Textile and garment industry Are we experiencing the collapse of the "collapse tide"?

On the 11 day, the seventeenth Jiangsu international clothing festival was officially opened. As one of the most important clothing exhibitions in China, the industry giants gathered at home and abroad. Although the domestic and international markets are generally showing a downturn, most entrepreneurs believe that "made in China" is developing towards innovation and high-end in the throes of pain. "Our competitors are not others but ourselves."

As one of the most important indexes in China's textile industry, Guo Qibo, general manager of China silk net, released the "Shengze silk chemical fiber index" report in 2015, which begins with a straight line.

In its announcement of a series of "black news" in 2015, the name of the bankrupt and shutting down large enterprises ranked among them is alarming to practitioners.

Textile printing and dyeing industry: the 5000 largest textile giant in East China, Bao Li Jia, went bankrupt on July 26th, -7, 31, and the boss went on foot; hundred textile export enterprises in Hangzhou Qiu Shan stopped production in June 3rd; Shaoxing printing and dyeing giant five printing and dyeing May 18th went bankrupt; Shaoxing super textile enterprise red flag holding November 29, 2014 bankruptcy.

Clothing enterprises: the first American New York Stock Exchange Listed clothing brand The left bank was bankrupt in May 25th; the largest blue denim factory in Asia was bankrupt in May; Lining and XTEP's core supplier, Jaron clothing, went bankrupt.

"Because of the problems of capital chain and inventory backlog, many textile and garment enterprises in Jiangsu and Zhejiang provinces have gone bankrupt this year. In addition to the objective factors of market demand, there are also great problems in business strategy. " Guo Qibo said frankly.

However, the "upstream" business still upholder the role of the mainstay.

As one of the largest manufacturers of wool fabrics in mainland China, Jiangsu Dan Mao textile Limited by Share Ltd has invested heavily in equipment, upgrading technology and developing new products in recent years, becoming one of the top garment manufacturers in Jiangsu and Zhejiang.

"At present, DIOR, CK and other international brands are our partners. In the high-end apparel supply market, after so many years of efforts and precipitation, the competitive advantages made in China are still there, or even unique." Xu Gaoyang, manager of fabric department of the enterprise, told reporters this.

According to its introduction, cooperation with international brands is no longer limited to simple processing. "Now we are providing the whole set of options from raw materials to final clothing design. We are no longer just manufacturers, but we are providing a matching solution for our customers."

As a partner of Adidas, Reebok, Armani and other international giants, Tang Xinhong, chairman of Suzhou Tianyuan garments, admitted that the industry environment is facing unprecedented challenges and pressures.

He told reporters that the international big names are substantially reducing the cooperation projects in China, paying unprecedented attention to procurement costs, and opening a large number of offices in India, Indonesia, Philippines and Vietnam. "Some partners are blunt, you are the best supplier, but it is not irreplaceable."

How can Chinese enterprises survive adversity?

Tang Xinhong said that Tianyuan is increasing production efficiency and reducing labor costs through a large number of automated and intelligent production. "We have improved production efficiency and automation and intelligent production through production process, which has increased production efficiency from 58.3% in 2012 to 70% now, and has won opportunities in narrow profit margins."

Secondly, he believes that Chinese enterprises should transform their roles from suppliers to increase the training of design and innovation ability, thus becoming an indispensable brand.

"We have set up a sewing Research Institute this year, employing Japanese experts to participate in the improvement and process reengineering of the sewing process, and almost all the technical specifications of the garment parts approved by the sewing Research Institute have been confirmed by the brand. This has also created conditions for us to increase the value added processes such as pre assembly and cell production." Tang Xinhong introduced.

"OEM or ODM cooperation is not very important to me. It is important for suppliers to provide value-added services for brands." Tang Xinhong believed that Chinese manufacturing industry The future lies in the scientific attitude and craftsman spirit. "Mature brands need more professional support, which is the real competitiveness."

"Better win than win." For the prediction of the future of China's textile and garment industry, Guo Qibo used two idioms to make a good interpretation.