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    The Emergence Of Smart Shoe Projects: The Future Of The Smart Shoe Market?

    2015/9/15 10:36:00 29

    Smart ShoesLiningMilletInternetBig DataMillet

    With the further development of smart wearable field,

    Smart shoes

    Also began to emerge and occupy a place in the field of smart wear.

    Lining

    Publishing and

    millet

    After the cooperation of the intelligent running shoes, the intensive appearance of the smart shoes project also looks good. Many shoe makers think that the spring of smart shoes is coming, and now it is a good time to enter the field of intelligent shoes.

    But in the eyes of other shoe industry employees, smart shoes are just a gimmick, and will not bring any impact to the shoe industry.

    So, in this wave of smart wear tuyere, is it?

    Internet

    It is still a gimmick that the new shoe companies of thinking can pform the whole industry. It is possible to learn some truth through these smart shoes products on the market.

    Phenomenon: smart shoe collectives and crowd raising websites

    In the near future, many smart shoes collectively raise public websites, and many shoes have reached their goals and started to put into production.

    Taobao's small chip T intelligent sports shoes, the most popular fund for raising public funds, has reached more than 500% of the total number of chips and the amount of fundraising has reached about 5000000.

    This phenomenon has led many big traditional shoe companies to consider stationing in the crowd raising website.

    In the July 29th China smart shoe industry exchange and development conference, many shoe manufacturers said they would consider raising this channel.

    Taobao's vice president of the public chips, at the conference, also said at the conference that Taobao's public funding platform resources will be connected to the new smart shoe industry. Through the analysis of Ali intelligent cloud platform and big data smart shoes, the index of foot type and pressure of consumers will be effectively calculated. These indexes will be integrated into the platform resources, which will help shoe manufacturers to make better "intelligent manufacturing".

    Market: users are willing to pay for smart shoes.

    Although the smart shoe on the crowd is very hot, it can not represent the demand for smart shoe products on the market, and whether users can accept the smart shoe products, and ultimately see the performance of products in the market.

    Lining and millet intelligent running shoes released 10 days, Tmall official flagship store sales volume of more than 25 thousand pairs.

    It can be seen that there are still market for smart shoes.

    On the basis of guaranteeing the quality of shoes, increasing the function of shoes and guaranteeing the cost performance of shoes, users will still pay for smart shoes.

    But in terms of intelligence, users' feedback on shoes is not very good.

    There are many user comments indicating that the distance between shoes is not accurate, and the function of APP is less practical.

    In this regard, Lining Tmall mall customer service also said that this is their first product, there are indeed some deficiencies, and will provide better products in the future.

    The future: is the market for smart shoes exploding?

    Compared with other smart wearable products, smart shoes are more suitable for practical applications in life. After all, most people need to wear shoes.

    Moreover, putting smart elements on the sole will not bring inconvenience to people.

    If smart shoes can finally satisfy users' special needs in certain aspects, the possibility of ultimate intelligent shoes being accepted by the market is very great.

    In fact, the demand that smart shoes can meet is not just a step in step, but also the positioning function of GPS, the super distance reminder function combined with mobile phone Bluetooth, and foot massage function.

    Although these functions can also see substitutes in life, products like shoes are so convenient.

    If users have such needs, the choice of smart shoes will be better.

    So many smart shoe manufacturers on the public chips website also shows that many enterprises optimistic about the prospects of smart shoes, hoping to use this wave of smart wear of the tuyere, the use of the Internet thinking smart shoelaces to users.

    Perhaps, in the near future, we can see that smart shoes have become the standard products of shoes enterprises. Users of various special needs can also find the smart shoes products they need in the market. Smart shoes are no longer niche products, but they really become ordinary shoes worn by people.

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