Hadi Barty'S Children'S Clothing Enters Tmall To Start O2O Marketing
Hadi Barty's children's wear is known as China's children's wear market.
brand
A few days ago, Tmall mall was officially opened to open O2O marketing "through train", which sparked widespread concern in the market.
According to the analysis of the industry, it is inevitable that Hadi Barty's children's wear will start O2O mode, which is another classic case of 2015 children's wear giant Internet.
Hadi Barty children wear O2O mode to better serve consumers
It is understood that Hadi Barty's children's clothing is the brand of Nanjing Kailai clothing, and has tens of millions of consumer groups in the Chinese children's wear market.
In an interview with our reporter, Hadi Barty children's clothing official said, entering Tmall mall, opening the O2O mode, will realize the integration of Hadi Barty children's clothing online and offline sales system, further expand the marketing space, has important strategic significance for the further development of the brand.
"Today's O2O mode has penetrated into all major industries. Hadi Barty's children's clothing will open up the O2O mode, which will further narrow the distance from consumers, thus making it more convenient for new products, data operation, brand marketing, service innovation, and better service for consumers," the official told reporters.
Hadi Barty's children's clothing is difficult to copy's "European and American style".
Hadi Barty
Children's wear
The main consumer groups are children aged 5 to 12. Their products are exported to Europe and the United States. In recent years, their "leisure, fashion, sweetness and freshness" have also been favored by many children and parents in China and become the "leaders of the children's clothing market in China".
At present, the market share of Hadi Barty's children's clothing in China's children's wear is increasing day by day. The fundamental reason is that its brand "European and American Wind" is hard to copy.
In the comparison of many children's wear, Hadi Barty's children's clothes are extremely outstanding. Children in Hadi Barty's children's clothing are more "fashionable", "cute" and "mature".
"Hadi Barty's children's clothing has introduced the authentic European and American customs into China, which perfectly caters to the current trend of Chinese fashion and freedom. Therefore, the rapid growth of Hadi Barty's children's clothing is not unusual," an industry insider said. "We have reason to believe that Hadi Barty's children's clothing will be popular across the country in the future."
Towards a global brand
But from now on, although Hadi Barty's children's clothing is increasing in the domestic market, Hadi Barty's children's ambitions are more than that.
From the clothing style to the brand positioning, and then to the marketing channel, Hadi Barty's children's clothing is "internationalized".
Hadi Barty, the director of children's clothing, told reporters confidently: "we have been striving to become an internationally famous brand."
For the dream of "international famous brand", Hadi Barty's children's wear has built a high-quality, highly efficient professional team of development, design, management, production, sale and service. No matter the team size and team quality, Hadi Barty's children's clothing is not inferior to the first-class clothing brand at home and abroad.
Hadi Barty's children's clothing is still on the road, no matter whether it is settled in Tmall mall.
O2O mode
It is still a dream of "internationally famous".
The performance of Hadi Barty's children's clothes is always expected.
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