The Key To The Success Of Clothing Shops Is Laid On Display.
The clothing store operates not only on clothes, but also in the decoration of shops, the display of shop clothes.
Now the supermarket is a lot of aunts, putting fruit into a work of art.
Good-looking, naturally, is a key point to attract customers.
A good display will naturally attract many customers. Everyone feels fresh and curious, and will naturally patronize it.
Most international brands are very important.
Store terminal
The image of Esprit began in the 90s of last century and began to train display teams in Wenzhou.
According to its statistics, the storefront can properly use the configuration of goods.
Display technology
Sales can be increased by more than 10% on the original basis.
This data may not be accurate, but the effect of display can be seen.
Jiang Qigang, head of the planning department of the Gao Bang Group, said that Gao Bang will launch 6 products every quarter, and every two listed products will have a comprehensive adjustment of shop and window.
Launching a brand new window and display programme in a month is very common for the current Wenzhou casual wear brand.
Snow song clothing brand consultant
Han Yang
The exhibition is called "visual marketing".
He likened the store to a stage. Costumes are the actors on the stage. The display is to make the costumes more beautiful.
He believes that the display will be a new upsurge in the future brand, so that the store will look good, so that the sale of clothing is the purpose of display.
Martin, M, a senior expert in window design, said that design, lighting and props can give life to products.
If the design creates the product, then the commodity display will give the product new life, interpret the brand concept, display the brand culture and enhance the brand image.
Many entrepreneurs believe that with the enhancement of brand awareness, if the store does not have its own unique personality, it will be difficult to attract customers in the shops by selling products.
Wu Bangdong, President of Chuang Ji group, said that from the point of view of market competition, the higher the brand goes, the more important the display will be.
If the display is well done, consumers may have wanted to buy only one pair of trousers. Now they will consider buying a set of clothing displayed, which is the charm of display.
If the store is not well displayed, the image is not good, the supply is timely, and the quick response is done well, the sales performance will still have problems.
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