Swatch And Jeremy Jones Jointly Launch A Sports Special Watch.

In the landmark Art Center of Swatch the Peace Hotel, the Bund, Shanghai, Swatch is proud to work with Jeremy Jones, and also members of the Swatch elite sports team to launch a new sports special watch "deeper, farther and higher", to appreciate its pioneering spirit and commitment to nature, and to convey the unique charm of this movement and the spirit of positive rebellion to more people with similar passions.

At the scene of the event, Ms. Chen Suzhen Susan, President of Swatch Group China, first shared with the guests at the scene the positive support of Swatch for outdoor activities for a long time, and explained how the brand, as an unlimited creativity and passion, brings the pioneering spirit and challenge spirit of the extreme sports to the people who are eager to try different ways of life through the wrist world of fun. "Jeremy Jones" is also the pinnacle of snowboarding and alpine skiing.

A member of the elite sports team, he chose to go mountain climbing first and then fly down to conquer the snow peak mountains one after another, creating a precedent for alpine skiing.

And its personal snowboarding documentary Trilogy "deeper", "farther", "higher" is the charm of this movement to an unprecedented height, also known as the mountain ski industry is one of the most influential sports movies.

Swatch appreciates the pioneering spirit of Jeremy Jones, which is constantly challenging the limit, and its commitment to nature. It is also a great honor for him to invite him to design this sport watch together and name it "deeper, farther and higher", and pmit this spirit through Swatch's watch to more like-minded people.

The special design jointly designed by Swatch and Jeremy Jones

"Deeper, farther and higher", the global limited issue of 150, each watch has exclusive number.

And the second wristwatches designed by Jeremy Jones are called "process return" as non limited edition, and are about to be sold.

The day's launch site also showed the 2015 winter series of Swatch, the exotic series, the street vitality series and the ski return series. The skiing return series combines winter skiing, a popular sport with fashion elements. Even in the snow and ice, it does no harm to the charm of sports fashion and shows the most dazzling winter style.

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The blockbuster came to the climax.

In addition to showing his special ski equipment and introducing the unique charm of alpine skiing, he carefully selected photographs that were full of impact and shared the legendary experiences and wonderful stories with the guests. "By the year 2008, I played more than 45 films, and I am very familiar with the helicopter flying to the top of skiing.

Everything is coming too fast, but I feel as if I am selling a wrong dream: spend a lot of money and consume a lot of fuel, just to honor the 5 minutes at the annual movie time.

Even if such a dream can be realized only by a few skiers around the world, it is also a mistaken dream.

We are like hunters equipped with spotlights and rifles, instead of being close to nature in primitive and humble ways, and deserving the respect of the mountains.

It is the real glory moment for skiers to climb the world's most beautiful peaks on their own, and then slide down the mountaintop and wind in the valley.

Through the wonderful narration of Jeremy Jones, the guests here gradually understand the true meaning behind alpine skiing, and also the original intention of Jeremy Jones's environmental protection organization to create POW (protect our winter).

Then, the guests also watched the "higher" movie in the Jeremy Jones snowboarding trilogy. The breathtaking hiking of the documentary is gripping, but when the Jeremy Jones winds down, the racing scene with the avalanche is breathtaking, and the audience is deeply shocked by the pioneer spirit of the legend.