Pandora Brand Launches Disney Theme Jewelry Series

Starting from November 2015, Pandora's Disney theme jewellery series will be sold in 13 new markets in the Asia Pacific region, including China, Australia and Japan.

Pandora's cooperation with Disney has only been sold in the United States, Canada, Mexico and other Central American and Caribbean countries. The two sides have reached a new agreement that will further expand this cooperation.

Pandora and Disney launched their cooperation Series in August 2014. This unique jewellery series is sold in Walt Disney World Resort and Disneyland, and is also sold in Pandora's stores in the United States, Canada, Mexico, Puerto Rico, Central America and Caribbean countries.

The spring 2015 series included creative inspiration from Disneyland fairy tales such as Cinderella, ice and snow, Mitch mouse and Minnie mouse.

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Starting in November 2015, this series will be

13 new market shelves.

As part of this updated cooperation agreement, Pandora will also become the sponsor of the official Charm Bracelet bracelet of the Disneyland in Hongkong and the upcoming Disneyland in Shanghai.

It will be sold in multiple stores in the two Disneyland, and the Disney theme jewelry series will also be sold in Pandora stores and other store outlets in the Asia Pacific region.

Pandora's chief executive, Anders Colding Friis, said: "Pandora's Disney theme series is very popular in the North American market. After negotiations with Disney, we have decided to expand this cooperation to include the Asia Pacific region.

We believe this series will sell well in Asia and Australia and look forward to providing our local consumers with our Disney theme products.