Heavy Punches And Counterfeits In 2015, POOVE Fully Promotes The Process Of Brand Rights Protection.

In order to protect consumers' rights and interests and maintain their brand image, 2015,

President Chen Jinbo CEO, advancing with the times, put forward a new idea of anti counterfeiting, that is, strengthening online anti counterfeiting, increasing the number of false checks and counterfeiting under the line, expanding the scope of radiation, monitoring the annual distribution in the greater Quanzhou area, inspecting the long-term deployment personnel in Hebei, Anhui, Jiangxi, Zhejiang and other places, and severely punishing the invasion of rights. At the same time, they actively unite with the network platform to launch a direct attack on the selling outlets of the distribution network, and take legal measures to severely punish lawless elements.

(photo) 2015,

Up to now, POOVE has accumulated thousands of fake shops and shielded online outlets, and seized nearly one million counterfeit products, punishing illegal lawsuits in accordance with the law, and protecting the legitimate rights and interests of consumers.

Online and offline work together to fight illegal crimes.

Based on the successful experience of previous years, this year, POOVE has been working in two pronged lines, from the two channels of online and offline, to fight against counterfeiting rights, and has adopted an effective way of combining them. On the one hand, efforts have been made to strengthen the fight against counterfeiting under the line, and expand the scope of network counterfeiting.

(photo) in October 22nd, POOVE joined the relevant authorities in Jinjiang to crack down on warehouses for the supply of fake online stores.

Joint platform to strengthen network supervision

In the Internet age, eliminate

It is impossible to rely solely on the attack, and the joint supervision of the network platform is inevitable.

In 2015, POOVE upgraded its network anti fake strategy, actively joined the network platform, strengthened supervision, and investigated illegal online stores through price, products and channels, and shielded the sale link in the shortest time.

(photo) in the July "sweep net action", POOVE seized Taobao's fake shop has been completely shielded.

Hold high the sword of the law and punish the lawless elements severely.

In order to further safeguard the legitimate rights and interests of the brand and crack down on illegal and illegal activities, the online and offline counterfeiting has achieved remarkable results. At the same time, POOVE held high the sword of the law and actively joined relevant departments such as industry and commerce, public security and other departments to bring judicial proceedings against the illegal elements investigated and dealt with in the process of counterfeiting.

At present, judicial officers have been brought to justice.

(photo) the suspect was arrested on the spot and was detained by the public security organ.

This series of anti-counterfeiting measures has achieved remarkable results, which has played a positive role in resisting counterfeit and inferior products of counterfeit POOVE. It has given severe punishment to illegal and fake sellers, and has also ensured the rights and interests of the national business partners and consumers. It has made important contributions to rectifying and standardizing the market economic order of young people's shoes and clothing.

Upgrading and cracking down on operational policies and promoting the process of safeguarding rights

Brand maintenance is a long and lasting war. POOVE is also constantly exploring and innovating. By upgrading its own anti-counterfeiting system, it integrates product anti-counterfeiting code and shoe box product labeling, so that the security and product form the unique anti fake identification code.

This effectively improves the imitation difficulty of products, and makes the authenticity of products distinguish, so that the infringement and crime of manufacturing and selling fake goods are exposed in the sunlight.

In the future, in the face of the new market structure in 2016, POOVE will continue to upgrade its combat policy: strengthen the inspection mechanism, increase joint with the Internet platform, strengthen network supervision, enhance the coverage of online anti counterfeiting, continue to carry out judicial rights protection, actively cooperate with industry and commerce, public security and other departments, take legal measures to safeguard brand equity, and constantly improve the anti-counterfeiting system, so that there is no escape from fake and inferior products.

I believe that through these rights protection work, we will effectively eliminate illegal infringement activities and promote healthy competition and steady development of China's youth footwear industry.