It'S Time To Use The Internet Plus.

Recently, the largest and most concentrated clothing wholesale base in Guangzhou, the thirteen line in China.

A large-scale tenant protest broke out.

On the banner that the small stalls raised, "2 square meters of less than 170 thousand of the monthly rent has been paid."

The rising cost of operation, coupled with the impact of pparency of electricity supplier prices, seems to have caught up with the traditional garment industry.

Development status of wholesale clothing industry

(1) the cost of stall rents is high.

The annual rental cost has been increased.

The bosses were miserable.

Take the new China mansion of thirteen lines in Guangzhou as an example. One is located on the first floor and only one square meter in size. The monthly rent is as high as 140 thousand. Rough statistics show that the stalls in this lot need to sell at least 100 goods per day to achieve "return to the capital".

According to a stall owner, the location of her shop last month was 60 thousand per standard stall, and this year rose to 80 thousand, or more than 30%.

Therefore, the rent is unspeakable pain.

(2) the impact of pparency in the development of electricity suppliers.

Not only is the rent rising, but with the rise of online shopping, the price of clothing has been naked in front of consumers. What is most directly affected is the physical retail clothing store under the line, the downstream sales turnover is not smooth, and ultimately affects the upstream garment wholesale industry. The pformation and upgrading of the traditional garment industry is inevitable.

Pain in wholesale apparel industry

(1) the degree of informationization is very low.

For many wholesalers in the wholesale clothing market, they have been used to the traditional wholesale mode. No matter what the size order is, most people still use manual copying as a way of recording. If you encounter verbal orders like phone orders and so on, it will easily lead to problems such as forgetting shipment, missing goods and so on.

The traditional clothing wholesale industry has low investment in the information sales management, resulting in poor coordination of sales, which is as small as the loss of customers, and the collapse of stalls accounts.

(2) slow electric shock leads to no cost pfer.

According to authoritative investigation report, in Guangzhou clothing wholesalers, 8 of the wholesale market has not done electricity supplier, two or three stalls or even computers.

It is not difficult to see that in the business environment where the volume of passenger traffic is decreasing and the rent is getting higher and higher, most of the merchants have not come out of the traditional management idea, let alone using the Internet to carry out the sales management, nor can they get rid of the pressure of the wholesale market rent.

Apparel wholesale industry needs information management

From the current situation and pain points of the wholesale apparel industry, the sales volume of the wholesale clothing market has begun to decline.

From the recent demonstrations of the price rise of thirteen businesses, we can also find that "reducing the cost and increasing efficiency" will be an urgent demand for the wholesale clothing industry.

As for how to reduce the cost and how to increase efficiency, Internet plus is undoubtedly the best choice. The retail apparel industry has been verified on the Internet plus road. Similarly, the "Internet +" pformation of sales management in garment wholesale industry is not only urgent, but also necessary.

For the apparel industry, what is most needed at present is a set of cloud management tools which are not only perfect in function but also take into account the general low level of Internet of clothing wholesalers, starting with ease of use, so that clothing dealers can grasp cloud sales management and information management with the lowest learning cost, so that the inventory management, order management and customer management of stalls will enter the information age, and ultimately enhance the operating efficiency of the whole industry.

Just imagine, if there is a mobile tool specially designed to provide wholesale management for the clothing industry, it can provide free shop functions and goods, orders, customer management services, realize mobile, standardized and paperless management, and provide data statistics and analysis. Then the master can master the business situation anytime and anywhere, and timely adjust the sales strategy to improve sales profits.

But we want to go deep into the question of pformation and upgrading of the wholesale apparel industry. Many wholesale businesses do not want to do so but lack the strength to do so.

In many other industries, manufacturers have rid themselves of wholesalers by building their own brand monopoly networks.

This is no exception to building materials and furniture.

To a large extent, the pattern of big circulation has been broken by the big brand business's self built brand retail system.

From the overall trend, from the brand factory to the retail terminal in the future, the intermediate links will be less and less.

If the wholesale industry fails to respond promptly, it is likely that the space for survival will not exist in five to ten years, instead of being replaced by a better supply chain.

But in recent years, the clothing wholesale industry "electric shock" momentum has gradually arisen, domestic gradually appear on some clothing wholesale online purchase platform, let offline entity wholesalers on the road of Internet sales, but at present many network clothing wholesale business is still inseparable from the computer, this requires the stall owner must take time to spend on computer operation, no doubt still increased the operation cost, the Internet clothing business is still not fast and simple.

The former white horse clothing market electricity director, now Guangzhou micro leather network CEO Ma Angyu pointed out, at present the clothing wholesale industry's difficult position, mainly is the entire profession lacks the informationization, the data management, therefore he has founded "the excellent clothing guest" the handset clothing management application.

Ma Angyu believes that wholesalers actually want to optimize management so as to increase profits, but because most of the market management tools at present use higher threshold, they prefer to continue to use paper management.

And the management application of the mobile phone can carry the systematization, data management, and also have the portability and ease of use. It can fit the demand of the clothing wholesale industry well.

It is foreseeable that mobile phone clothing management will inevitably bring a turning point for the wholesale apparel industry.

To sum up, under the circumstance that the total sales volume of garments can not be increased in a big way, improving the management efficiency and reducing the cost is the key to the development of the garment wholesale industry.

Only by making good use of the advantages of the Internet and assisting garment wholesalers to break through the constraints of traditional models, reduce the time cost and reduce the omissions in various links can we promote the pformation and upgrading of the wholesale apparel industry.

With the emergence of many e-commerce platforms and mobile management applications focused on the apparel industry, the information construction of the apparel wholesale industry will definitely become more and more perfect, and the development of the industry will also push ahead with the shackles of the development bottleneck.