Horse Racing Enclosure: Businesses Scramble For Markets
In the past, China's commodity distribution channels have many levels, such as generation, generation, market generation and regional agency.
Through circulation, the cost is pushed up, and the price of goods is higher than that of consumers.
Cross border bonded goods will set up offline stores, or will lead to business pformation in traditional distribution channels.
Good quality and low price are the wishes of every consumer. The mode of direct sale of bonded goods across borders has achieved a low price.
But how to ensure the quality of goods is a problem that can not be ignored.
"Our commodities are subject to the joint supervision of the Shuangliu comprehensive protection area management committee, the food and drug administration department and the customs, inspection and quarantine departments," Zheng Wei told reporters. "We must ensure the quality of imported goods from the source."
And because of the existence of physical stores, consumers are also very convenient to return.
Huang Yi, general manager of Yi Rong, said, "enter
Bonded area
The products must be inspected strictly by the commodity inspection department, and the quality of the products is guaranteed.
In November 11th, Alibaba's real-time data showed that when it took 1 minutes and 45 seconds, Tmall's double 11 cross-border trade turnover exceeded 2014's "double 11" all day, becoming a very bright part of the "double 11".
Before that, some businessmen in Sichuan province have already smelled the business opportunities of cross-border trade and started the layout.
In October 21st, O2O, a cross border bonded goods store operated by Sichuan Yi Rong, opened in Chengdu Renheng land Plaza.
Usually a Chanel lipstick, from France across the sea to the Chinese market, has been distributed through layers of tax, and then to the citizens of Chengdu, the price is likely to soar more than twice.
Similar long journey is expected to be shortened in the future.
Coincidentally, the beginning of this month
Chengdu
Lai Meng's top quality cross border commodity direct sales center also began trial operation, which is also positioned under the cross border Bonded Commodity line.
At the end of September, the import and export direct sale center of Jianshe Road shuangke comprehensive bonded area of Vanke Diamond Plaza has been greeting guests.
In addition, the Pang Rayleigh Plaza on Guanghua Avenue and the Shihao Plaza in Jiannan avenue have opened a cross-border bonded goods line.
The cross border electricity line has a stronger competitive advantage than the traditional business super stores.
Hai Tao
There is also a corresponding after-sales service, both have both, so that businesses are optimistic about this cake.
Yi Rong's boss has been engaged in the traditional cosmetics industry for many years. In recent years, it has been hit hard by the electricity supplier. So he decided to join the electricity supplier industry.
"We have more than 3000 stores in the whole province, which can become our offline experience at the later stage."
Huang said that the pition from traditional retailing to cross-border electricity providers also has a strong advantage.
It is reported that Yi Rong will gradually open stores in Sichuan, Chongqing, Yunnan, Guizhou and other regions, and gradually expand to the whole country.
In the next three years, 100 bonded exhibition centers will be built in the country, 1000 service outlets will be built, and 300 thousand effective users will be served.
A number of branches have been set up in mainland China, Hongkong and North America to integrate global channel resources.
There are also plans to develop 4-5 stores in the next two years.
In the short period of less than 1 months after the trial operation, we received more than 10 applications.
Reporters in October 19th to D.I.G Shanghai Waigaoqiao import commodity direct sales center found that the business in the shop did not start business in the early days of the bustle, customers scarce, the reporter also carefully read some of the goods, in Chengdu other quality supermarket also has the sale, and there is no very unique commodity.
"Although it looks beautiful everywhere," a retail researcher has been cautiously optimistic about the rapid development of cross-border e-commerce direct selling. "There is still a problem in front of these businesses, that is, how high is the acceptability of consumers, and it needs time to test."
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