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    Shoes And Clothing Electricity Supplier Outstanding Achievements, Many Brands Are Among The Top Ten Of The Hot Selling List.

    2015/11/14 15:53:00 95

    Shoes And Clothing BusinessHot ListBrand Strategy

    Learned from Alibaba officials that the double eleven Carnival Shopping Festival this year, Wenzhou city trading volume of 980 million yuan, ranking third in the province, second only to Hangzhou and Ningbo.

    Zhejiang has the second largest trading volume in the country.

    The amount of the 980 million yuan does not include the paction volume of AE (Ali's export business). If Wenzhou's "buy the world" strength, the total paction volume will go up.

    People who say that buying a lot is a loser. Wenzhou people actually love their families and are very much at home.

    Among the top sellers of consumer goods in Wenzhou, top five were woolen coats, flat-panel televisions, low shoes, boots and bedding items.

    "It will soon be winter. I have robbed my wife three pieces.

    Woollen cloth

    The down jacket, baby's warm vest, and coral velvet four piece sets.

    Liu, an office worker, has been fighting until two or three in the morning at zero o'clock in November 11th. He also used the rest time during the day to buy and buy, and finally bought the winter warm articles at home.

    In the national list of county consumption, the reporter found that the purchasing power of consumers in Yueqing is very strong.

    As of 23 November 11th, Yueqing spent 149 million yuan on Tmall, ranking seventh in the country.

    Wenzhou people are also very good at using mobile devices to grab bills.

    According to people familiar with the matter, about 71% of Wenzhou's turnover comes from mobile terminals, which is higher than that of mobile terminals in the country, accounting for 68%.

    For Tmall double eleven sales volume, Euro hour, Semir respectively promoted men and women's clothing sales Top5, Barbara ranked first in mother and baby category, AOKANG, red dragonfly and AOKANG international agent Skech all entered footwear sales Top5.

    Tmall, AOKANG, red dragonfly, Kangnai, a AOKANG eleven

    Cage

    They all entered the Top10, and women's shoe trading index ranking Top10 also had the figure of Skech, dusto (big east) and Zhuo Shi Ni.

      

    AOKANG

    Electricity supplier sales increased by 132 million yuan, up by more than 30% over the same period; sales of Red Dragonfly electricity suppliers exceeded 100 million yuan; Semir electricity sales exceeded 396 million yuan.

    Double eleven brings huge business opportunities. Wenzhou's electricity supplier enterprises are doing well.

    According to the Municipal Bureau of Commerce (Internet Economic Bureau) estimates, the sales of our city's e-commerce enterprises on the Tmall platform are nearly 900 million yuan, and the total sales volume of the e-commerce channel in the whole network is nearly 1 billion 400 million yuan, and the exact data need to be further verified.

    Semir's e-commerce brand is undoubtedly the big winner in the double eleven campaign.

    According to the introduction, the total sales of Semir's e-commerce brand reached 100 million yuan in the opening 15 minutes of double eleven, becoming the third brand group that entered the billion yuan club, and finally ended up with the sales achievement of 396 million yuan.

    It is worth mentioning that the sales volume of Semir Tmall flagship store is 198 million yuan, ranking the seventeenth among all Tmall brands, and the first category of casual wear category.

    Its flagship store in balbala children's clothing stores sells 152 million yuan to a single store, rushing to the first category of children's clothing category of mother and child.

    "World network operators", sellers network and other business media disclosure, balbala Tmall flagship store sales performance has exceeded QQ.


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