Big Eyeglasses Are Not Easy To Reveal.

Luxury glasses are expensive, but they are on the quality blacklist, and even harm the wearer's health, resulting in strabismus.

Yesterday, the State Administration of industry and Commerce announced that the quality inspection results of the field glasses showed that nearly 30% of the substandard products, including GUCCI, Boboli, Ray-Ban, JEEP and other famous brands.

Reporters in the investigation of unqualified glasses sources, found the secret behind the OEM.

With the boom of the electricity supplier, the number of layers of agents has been reduced, but most of the profits are still attributable to the brand. In order to promote sales, some of the subsidies have been given to consumers. The profits of the manufacturers have not increased, and they can only earn a small amount of processing fees.

The competition in the domestic market is pressing down, and the situation of disorderly competition also makes the profits of manufacturers less and less. It is understood that in the past, the profits of spectacle manufacturers were around 10%, and now only 5% remain.

Under this background, the quality of brand merchandise is becoming more and more worrying.

If manufacturers want to have breakthroughs in development, they must rely on technology independently to develop and design products and create their own brands.

The SAIC results in the three quarter of 2015 showed that there were 147 batches of unqualified samples in 516 batches of samples, and the unqualified detection rate was 28%.

Spectacle frames and sunglasses are the hardest hit areas. The detection rate of spectacle frames is up to 71%.

Substandard brands include Tyrannosaurus, JEEP, PORTS, 100 eyesight, Ray-Ban, GUCCI, national beauty, Rooney, Clayton, Dr. Tai Fu, Nobel, and Iger viewpoint. The price of goods ranges from tens of dollars to thousands of yuan, basically covering all price ranges.

GUCCI brand sunglasses "prism tolerance" was detected unqualified.

Yang, an optometrist who worked for many years in the optical shop, told the Beijing Commercial Daily reporter that the prism refers to the deviation of light passing through a particular point on the lens. The lenses of the glasses are actually prisms.

If the prism is mostly used for strabismus, the normal myopic population will be strabismus if the lenses appear for a long time.

Most of the other high-end brand products are not qualified for marking and packaging. The two sunglasses of Tyrannosaurus Rex have problems in traffic signal recognition. Public information shows that reducing the intensity of light stimulation, viewing objects clearly, not deforming, preventing ultraviolet rays, distorting color recognition, and accurately identifying traffic signals are the basic functions of sunglasses.

Yang said that sunglasses can not distort the color of the surrounding environment. Consumers can observe the color of the traffic lights before buying, and then wear glasses to observe the same object.

The reporter observed that the nominal producers of more than ten glasses were the spectacles factories in Jiaojiang District of Taizhou, Zhejiang, mostly of individual industrial and commercial households.

One of them, the Central Asian eyewear factory, has produced two different brand products, and the brand name of Shenzhen Ya Ya Sheng Ye glasses Co., Ltd. has produced five brands.

Industry professionals pointed out that the mainland manufacturers OEM production can further reduce costs.

The foundry industry is not only a patent for small factories, but also an international famous brand.

Public information shows that Henggang, Shenzhen has now developed into the world's largest brand of high-end eyewear brand production base, at present, the world's major brands, as well as Italy, France, Germany and other well-known glasses enterprises are entrusted to Henggang eyewear enterprises for processing.

Of every 10 International glasses, 6 come from Shenzhen.

Foundry is considered to be an important factor affecting the quality of luxury goods.

The unqualified list shows that only one of the four Ray-Ban glasses comes from Italy, and the two producer is Lu xuntai (Shanghai) Trading Co., Ltd.

Luxun card group is a global optical industry giant, for Prada, dujiaba, Ray-Ban, Boboli and other luxury brand optical foundry.

Dior, GUCCI and other brands are produced by another glasses manufacturer, Xia Fei Nuo.

Previously, the glasses of these brands had been repeatedly charged with quality problems.

The decline in production quality is inseparable from meager profits.

According to Mr. Yang, although the price of spectacles is high, the profits of manufacturers are not high.

"Glasses, as low-frequency rigid demand products, require high retail prices to support circulation costs.

A price of about 1000 yuan of glasses, from the manufacturer to take goods only 100 yuan.

Some commodities have a profit of sixty or seventy points after hitting 50 percent off.

But only with such a high profit can the optical shop survive.

Large scale shops that require commodity display, housing rents are not saved, as well as optometry equipment, artificial hydropower and so on.