China'S Textile Supply And Demand Structural Contradictions Prominent Cotton Clothing Low Price, Poor Sales.
In the first 10 months of this year, China Spin The export volume of clothing exports has declined, and the order volume of export enterprises has decreased. Exit Profits slide. At the same time, pure cotton is on the domestic market. clothing The price of products is down, and the market is not enthusiastic about buying. Insiders said that in the short term, the structural contradiction between supply and demand of textile products in the domestic market is prominent, and the traditional pure cotton products will maintain the situation of excess supply and negative demand growth.
Reduction of export orders
According to the latest statistics from the General Administration of Customs of China, the export volume of clothing and accessories in China was 92 billion 96 million 140 thousand yuan in October this year. The total export volume of clothing and accessories in China was 888 billion 648 million 910 thousand yuan in 1~10 months, representing a 7% decrease compared with the same period last year. "Our company manages garment export business, and its products are exported to many countries and regions such as Europe, the United States, Japan and so on. In the first 10 months of this year, the export volume of some clothing products has declined, and the export profits of the company have declined. " An unnamed garment export company official in Hangzhou said.
Xu Xiaomiao said that in October 2015, China's textile and clothing exports declined, and the export situation became increasingly pessimistic. It happens that there is a similar case. The demand for traditional textile products in the domestic textile market is also gradually returning, but the market of new mashup products is thriving. At present, most of the domestic textile enterprises are concentrated in the traditional market, and the operation of textile enterprises is bearing greater burden. According to statistics, in October 2015, the average operating rate of the above scale spinning enterprises in China increased from 9% to 2% in the same period, and the stock days of pure cotton yarn increased by an increase of the same period compared with the same period last year. The inventory pressure was obvious. In view of the fact that the actual production cost caused by the unsaturation started to rise, the profit level of pure cotton yarn was about 2%, down by 0.5% compared with the same period last year. The analysis shows that the structural contradiction between supply and demand of textile products is prominent in the short term, and the traditional pure cotton products will maintain the situation of excess supply and negative demand growth.
Pure cotton clothing is low in price and poor in sales.
In the international market, the export amount of clothing and accessories in China has declined, and the sales of pure cotton clothing of various brands are not optimistic in the domestic market.
Recently, the reporter came to a large number of shopping malls in Beijing to understand that the price of various cotton clothing has dropped. "Most of the men's clothes sold in our counters are made of pure cotton. At present, many styles of men's T-shirts in the counter are offered at a discount price." The salesperson of a men's clothing brand told reporters. "In the first 10 months of this year, the underwear of our special store is selling a discount price with the sales promotion activities of the mall, especially the discount of pure cotton underwear." An underwear salesman said.
Not only the price of pure cotton clothing in physical stores has declined, but also the pure cotton garments of many online shopping platforms. Reporters saw on Tmall mall that the original price of a brand of men's pure cotton V collar underwear was 328 yuan, the price after the break was 139 yuan, the original price of a brand boy's thermal underwear suit was 239 yuan, the discount price was 99 yuan, the original price of a man's long sleeved T-shirt was 479 yuan, the discount price was 259 yuan, and the original price of a lady's long sleeved cotton bottoming shirt was 208 yuan, with a discount price of 99 yuan.
Consumers are not enthusiastic about buying cotton products in the face of price cuts. "I prefer underwear to the modal material, which is softer than pure cotton, and is more comfortable to wear. This shopping mall also bought two sets of women's underwear sets with modal materials." Consumer Zheng said. "Our shop has both pure cotton underwear and modal underwear. Judging from the recent turnover, the turnover of pure cotton underwear is somewhat worse, although the shop offers preferential prices for all kinds of pure cotton underwear, but the purchase volume of consumers is not high. The owner of an underwear store in Tmall mall said.
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