Gang Tai Holdings: Greater Imagination Of Supply Chain Finance

In 2015, "double eleven" Tmall 91 billion 200 million hit a record high total turnover, which means that the Internet has pformed and overturned many traditional consumption areas.

However, due to the high demand for experiential marketing of gold and jewellery products, the penetration rate of the Internet is still low, and this will be one of the successor fields of Internet subversion.

On the basis of the gold jewelry O2O industry chain, another extension plan of gang Tai holdings is the supply chain finance section.

In Zhao Ruijun's view, this will be a more imaginative space for GT holdings, and will even contribute more to the company's profits than the gold jewelry O2O industry chain.

In July, gang Tai holdings and China's only jewellery loan to focus on jewelry industry investment and financing platform, cooperate to launch the Internet based gold and diamond industry supply chain finance business.

Using AWDC in traditional international jewelry supply chain

Many years of experience and resources accumulated in the camp, docking the many customer base and advantages of jewelry lending in China, the company hopes to leverage the gold jewelry O2O industry chain to move the larger jewelry supply chain financial sector.

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After the layout of the business model is completed,

We are actively expanding the supply chain finance in the jewelry industry at home and abroad.

In June 2015, Antwerp and AWDC, the world's largest and most important diamond trading market, formed a strategic partnership in diamond trading and financing. The two sides, together with other potential investors, jointly set up a new Belgian company as a provider of non bank liquidity to provide liquidity for companies in the diamond industry.

Through the "Internet jewelry +3D printing" platform, a price of about 1900 yuan 18K gold ring, customers choose personalized custom style order, 3D printing die in one hour can be completed, five days later, this customized ring can be worn on the customer's fingers.

The traditional advanced custom ring, even if the mold production also takes 15 days.

More importantly, for the pursuit of personality of the post-90 generation of the main consumer groups, just 5 days, about 1000 yuan entry level price, to complete the customization of personalized gold jewelry, this experience is superior to traditional gold jewelry business advantage.

Zhao Ruijun pointed out: "now there is no such platform, we are actually creating demand."

Haitong Securities research fellow also believes that in the traditional jewelry industry, the middle and lower reaches of the small and medium enterprises, mainly due to the homogenization of products, resulting in low gross margin, accounts receivable accounts for a relatively high level, which is difficult to obtain bank loans; and downstream retail outlets due to the expansion of stores and seasonal distribution and other factors, there is also a great demand for funds.

"By creating jewellery supply chain finance, we will enhance our grasp of upstream and downstream enterprises and further enhance their competitiveness in the future, while obtaining interest income."

The researchers said.