2015 Down Jacket Prices Continue To Go Back To Six Years Ago.

As the weather gets colder, many people begin to buy down coats.

Yesterday, the reporter visited the market to find out the market situation of the down jacket market this year.

Compared with last year, this year's down clothing prices continue to decline.

In the down garment area on the four floor of a shopping mall in Zhongjie, some big brands' down jacket counters are on sale.

Among them, there are quite a number of medium and long style down garments, which can be filled with up to 90% and the price is only 299 yuan.

The price is lower, only 199 yuan.

A brand saleswoman, Ms. Hua said: "these two or three years are digesting inventory, the traditional down jacket company has no time to develop new models, so the down jacket Market has been at a discount in recent years."

Reporters noted that the brand's most expensive wool collar long down jacket price is only 1098 yuan.

Ms. Hua pointed to this down jacket and said, "basically back to the level of 2009, I remember that the same kind of down coats sold at that time was priced at 998 yuan.

Two years ago, when prices were high, they were similar.

It can be sold for more than 1500 yuan.

At the five floor of a department store near Tiexi square, Ms. Zhu, the salesman, said, "young people usually choose the down clothes of some fashion clothing brands. This kind of down clothes is 80%, but as long as the style is good, they can accept it even if the charge is low.

If we don't pick the style, the quality of our three hundred or four hundred yuan down jacket is better than those of the fashionable clothing brand more than 1000.

In the shopping malls of the major fashion brand counters, many brands of new down coats have been listed, the general price is one thousand yuan, a considerable part of it even sold to more than two thousand yuan.

The reporter saw a down label on a down jacket priced at 1690 yuan, with only 85% filling.

Sun Lijie, a regional manager of a down garment company, told reporters that the company has begun to pform into a double faced coat and four seasons dress.

"Consumers' overall demand for Down garments is not strong. In the past two years, the inventory of large down duty clothing companies has not dropped. Some men's clothing, women's wear, sports and leisure brands and outdoor brands are all producing down garments, making the down garment market more saturated."

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Sun Lijie analysis shows that due to the warming of global climate, many down products such as thick coats and assault clothing have been made.

"Nowadays, almost every family has a car and can't stay outside the room for too long, so there is no need to wear a thick down jacket.

All these are the important reasons for the down year price of the down garments. "

Sun Lijie disclosed that some large enterprises in Jiangsu producing down garments had to put their low profile to fashion.

The production of feather clothing, these feather down can not stick to their own trademarks, have been taken away by fashion clothing brand label.

She predicted that the future price of the down garment would not fluctuate much, and it would not rebound very high, but the rate of reduction would not be large enough to basically fluctuate around the current price level.

Consumer tips

The quality of the down garment quickly expands after compression.

According to the national standard, the down weight of down garments should not be less than 50%. The down weight of the brand down clothing is generally around 80%. The filler must be sterilized by high temperature, so the clothes will not smell bad. The fabric must be qualified, otherwise it will easily leak.

When picking down eiderdown, consumers should feel whether they have induration or harden.

After that, the down coats are nested together, and the quality of them is good. The expansion is slow. It may be the addition of artificial cotton.