How To Attract Passenger Flow And Manage Passenger Flow?

A shopping mall is not the only way to attract passenger flow. How to create, attract and stabilize passenger flow is a series of practices that are worth learning from.

They have only one aim, what customers need to create.

If you choose between grades and passenger flow, iziRetail's proposal is to choose passenger flow, because passenger flow is equal to cash flow, and with high quality, stable and adequate passenger flow, it has a solid foundation for continuous improvement and continuous optimization.

The two phase of Shanghai's Joy City, which has recently entered the sprint stage, has even moved the ferris wheel in the amusement park to the top of the shopping mall.

This idea is precisely because of continuous attention to the 80 and 90 after the young consumer groups found that love and fashion is the most important life center of this age group of consumers.

The core of yueyuecheng's single product is to create a way of life through architectural design, internal environment, format brand and theme activities.

The different types of creative commercial blocks are actually the most powerful embodiment of single products, such as riding goose commune, sacred beast Temple Street, 0618 street, 5 warehouse, Yuejie and good food bureau.

Apart from the shopping mall's uniform design style, every detail of the neighborhood is full of memory and picture sense, and many areas are left to consumers to play and create.

The continuous innovation and success achieved in creating and managing passenger flow is worth considering and drawing lessons from.

Although they are from the background of the central enterprises, these hot blooded commercial real estate people seem to have become a foreign army in the domestic market.

When they called in front of the card, they studied what their customers wanted to see and play.

Chaoyang joy city attracts customers from brands, and attracts customers by exhibitions.

This is an important proposition for shopping malls in the new era.

"Immortal Van Gogh Art Exhibition", "2015 crayons new 25th Anniversary Special Exhibition", "Asia's largest 4D balloon paradise", "angry birds interstellar adventure", shopping mall planning department worked hard, and various domestic and foreign cartoon and art exhibition cooperation, to ensure that the shopping malls always give the public a sense of freshness, because next time you come, there will be a new visual experience.

The analysis of the characteristics of the target group has always been outstanding among domestic developers.

In August this year, the "VALUE+ action" business operation analysis system was formally launched, so that the business group was defined as the core of the business, and the business profits were enhanced by mining and analyzing data.

Blind pursuit of grades, in today's retail environment, it is difficult to get the support of the brand side first, followed by ignoring the high demand of the mainstream customers, and it is hard to avoid being too tall.

Retail is a business close to life. It should carefully consider how to attract customers and manage passenger flow, so as to win customers' loyalty and profits in satisfying customers' needs.