Speed Pass Pformation Cross-Border B2C Set Up Service Indicators Baseline

This pformation also indicates that the trend of China's cross-border export electricity supplier market will change greatly in 2016.

After the pformation of the international version of B2C, fast selling should help businesses grow rapidly into high-quality brands, so that consumers around the world can accept them.

At the same time, businesses can also create better brand images through fast selling. Of course, this process can not be achieved overnight.

This new regulation for the whole platform is a brand new start.

In the past double 11 Carnival of globalization, 21 million 240 thousand orders for fast selling day have set the highest record of cross border orders in China. Fast selling App has become the world's top 100 countries and regions shopping App comprehensive ranking (including downloads, user activity and many other indicators).

All along, the mainstream e-commerce platform evaluation system to shop as a unit, the fast selling platform has another situation.

Shen Di fan for example: "for example, a 3C digital shop, when the sale of mobile phone indicators are not up to standard, will be sold through the phone shell to sell some way to compensate for some indicators.

Therefore, it can not truly reflect the true operation ability of a shop.

Speed express divides service indicators into 980 grades two or three, and sets up the minimum service standard. Once a category two or three falls below the bottom line, it closes the right of management of the corresponding category. The evaluation index can realize the meticulous management from "store" to "category".

If the service index of the business is significantly below the standard, it may be refunded in the month; if the cumulative three months in a year are below the average, it will be returned.

"All these things want to tell the whole market.

It is a platform to welcome quality businesses, and continuous good business capability is very important. "

Shen Difan said.

Not only that, speed sell also launched a brand closed strategy for mobile phone category, taking millet as a pilot.

"On the one hand, the type of millet phone is relatively centralized, easy to control, on the other hand, the number of fast selling platforms specializing in Millet or millet based businesses is moderate."

Li Xiang believes that the brand is not only competitive enough, but also influenced by price factors.

Fast selling covers all countries and regions in the world. In the future, these businesses should have their own target country markets, even customer service proficient in the Mandarin language, and the establishment of overseas warehouses.

After three threshold upgrading, in August 2015, there were still 166 merchants selling Xiaomi on millet.

In order to better enhance the buyers' experience and further improve the problem of disorderly competition, 7 sells quality products according to the statistics of sales, service indicators and company qualifications.

Of course, these 7 businesses are not fixed, they will be dynamically checked according to various indicators, carry out the elimination at the end of each year, and constantly introduce new businesses to ensure the overall competitiveness of the brand category.

In December this year, fast selling would copy Millet's full closed strategy experience to the two brands of Meizu and Lenovo.

For mobile phones, we hope that we can control the quantity on the basis of guaranteeing effective competition and speed up the sale of such products.

At present, the trading volume of mobile phone category has increased significantly before the pformation, and the rate of favorable comment has also increased significantly.

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It seems that the management of the standard products is successful and has reached the final stage.

Most importantly, businessmen have reflected that this kind of healthy market without price factor has strengthened their confidence in good service and quality differentiation.

Subsequently, speed sell was promoted in the category of non-standard products.

In August 18, 2015, the wedding category became one of the pilot projects of non-standard products. Unlike mobile phone categories, it chose to synchronously launch trading volume and service indicator threshold.

This has also become the general direction of the new policy.

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It is by no means an overnight move, but a whole set of governance mechanisms.

Shen Difan told the "Internet merchants of the world".

After the new threshold, some of the poor quality of service and small grocery stores were eliminated.

In the category of wedding dress, fast selling promotes businesses to provide live photos, and "live to win."

"We will also have more support for the companies who make live pictures, including the tilting of search resources."

Wedding dress category small two Han Xingquan introduced.

In just three months,

In the category, the most common dispute rate is 40%.

At present, speed sell has introduced the new platform to the 13 categories of mobile phones, tablets, wigs, wedding dresses, mothers and babies.

On the issue of counterfeiting, information flow and capital flow have been controlled, but logistics terminals need to be monitored more forcefully. When all commodities enter the rookie warehouse, quick selling can be done to further ensure the quality of goods.

Shen Di Fan said, "we will also combine business and public security, using laser scanning and other methods to detect packaged goods. If the poor quality goods, which are not consistent with the product description, including the infringing brand logo, can be directly detected.