Saint Laurent Has Opened The Largest Store In The World.
A new "tenant" has recently been ushered in the famous avenue of dynamic and luxurious.
Saint Laurent Saint Laurent has just opened the first independent store in Japan.
The new flagship store has an area of 10000 square feet (about 929 square meters), becoming Saint Laurent.
Y.S.L
The largest store in the world.
This is a game, isn't it?
However, Saint Laurent said that it is a crucial step in the brand strategy to open such a store in the Asian market and even in the luxury shopping blocks that the world has focused on.
Prior to that, Saint Laurent sold more products in the Japanese market than in the form of brand collection stores or department stores. Even last year, the brand opened a 240 square meter flash shop in the same block, and it was only used as a test water.
However, when the new flagship store opened,
Pop-up Store
The mission has been completed and closed last Saturday.
In design, Hedi Slimane, the creative director of Saint Laurent, has brought a large number of marble and mirrors to the flagship store. The space design follows the core of Minimalism (minimalism), and also has the characteristics of French Art Deco style.
The black-and-white ash makes the space tone full of cold feeling and highly rigorous geometric composition.
The palms furnishings and antique furniture made of brass are from the hands of artists Gerrit Rietveld and Jay Spectre, and the role of the finishing touch is self-evident.
And more importantly, to celebrate the opening ceremony.
Tokyo flagship store
The souvenir is a limited edition surfboard designed by Losangeles artist Lucia Ribisi for Saint Laurent.
Only ten pieces, each price of 6615 beautiful knives, sold out at the end.
However, with such an expensive surfboard, it is estimated that no one will use it.
From men's wear, women's wear ready-made clothes to the most popular leather goods and accessories series, the three storey flagship store will be full of Saint Laurent full range of products.
With such a good momentum, Saint Laurent is also playing more and more.
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