Large Number Of Sales Of Textile And Garment Enterprises Exceeded 57 Million

Relative to "double eleven", in the past "double two", the Jimo textile and garment industry appears to be much more quiet, gathering in Qingdao, which is located in the western part of Heshan road.

Although hundreds of garment business enterprises in the incubator center have made stock and promotions early, they are more likely to earn more profits than empty sales rather than "double eleven".

According to the information issued by Jimo City Bureau of industry and commerce, during the "double eleven" period this year, Jimo electric business enterprises maintained a strong momentum of development, sales exceeded 57 million, 18 local express companies made more than 47 orders on the day, and garment express accounted for 80% of the total volume.

In the Jimo clothing brand incubation center, the number of enterprises issuing orders reached 56 thousand, which was nearly 3 times daily and sales reached 11 million 590 thousand.

But a number of clothing business operators in Jimo have expressed the same view, that is, "double eleven" and "double 12" are routine activities. Many companies can engage in promotional activities by themselves at ordinary times, and for the current hottest Jimo children's clothing business, Wan Dan is only the primary threshold, and some explosions can break through one hundred thousand orders.

As one of the four largest billion industrial clusters in Jimo, the output value and tax revenue of textile and clothing account for 1/3 of the total economic output of the city.

Under the pressure of rising costs and decreasing export orders, Jimo's textile and garment industry with huge capacity is facing enormous space breakthroughs and innovation challenges.

Under the background of deep ploughing the domestic market, it has become an important way to break through the electricity and clothing industry in Jimo.

It is understood that at present, over 70% of Jimo's textile and garment enterprises are involved in electricity suppliers, with annual sales of nearly 6 billion yuan, namely, hair, red collar, snow, Hongni and so on have set up an electronic business team, and the city's knitted children's wear online sales rank first in the country's county-level cities.

Children's clothing leads the business storm

Jimo textile and apparel industry has made a strong statement in the industry, that is, enterprises such as hair, snow, red collar, Hong Ni, Hongfang and so on have won the respect of the industry with their unique textile models.

At present, Jimo has emerged from the red collar group as the representative of the "two" integration, red textile group as the representative of the brand management type, with the group as the representative of the hang big rely on strong, the children's wear alliance as the representative of the tug of development and the Internet business alliance as the representative of the "Internet +" platform type and other different development mode.

But in the world of e-commerce, children's clothing, which is dominated by small and medium-sized enterprises, has become a new endorsement of Jimo.

As an important part of Jimo's clothing industry, Jimo children's clothing has a strong influence in the whole country. It has become the third largest children's clothing production base in Guangdong after the Foshan Humen area and Zhejiang Hangzhou Huzhou area. With the development of Qingdao's large single knitting foundation, the knitted children's clothing has the advantage of no one in the country, and it is more popular in the field of electronic business children's wear.

In recent years, various types of Jimo

Enterprises and businesses grow rapidly at the rate of more than 30% per year. At present, there are more than 16 thousand enterprises, including 9000 clothing and clothing business households, especially the children's clothing industry, which has generated about 3000 business enterprises and businesses.

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It is understood that the rise of children's clothing enterprises in Jimo is closely related to the current market development trend of the textile and garment industry.

Many children's clothing enterprises used to be single market only, but in recent years, the domestic textile and garment industry is facing an inflection point. Due to the rising labor costs and the appreciation of the renminbi, many clothing orders are pferred to lower cost countries such as Southeast Asia, which leads to the pfer of clothing production capacity in Jimo.

In this situation, the design requirements are not particularly high children's clothing market is the first choice, so the large scale of the single production enterprises in Jimo began to enter the children's clothing market.

In this process, more and more local businessmen in Jimo understand the necessity and trend of Baotuan development from original solo.

At present, there are three major alliances in Jimo's children's wear area. Among them, the Jimo children's wear union is the integration of many scattered children's clothing business enterprises in Jimo. The goal is to form a regional brand of children's clothing, and join the market.

The Jimo baby clothing and Apparel Association has its own clothing brand. Its goal is to provide "one-stop" brand operation service for Jimo children's clothing enterprises.

The alliance of Qingdao Internet merchants, formed by the alliance of Jimo poly merchants alliance and the strong alliance of Jimo Internet merchants, has cooperated with Alibaba and other electronic business platforms through the way of group formation, so as to promote the pformation of Jimo garment enterprises to network operators.

Complete chain drives industrial upgrading

The advantage of Jimo's textile and garment industry is that it has accumulated the advantages of the whole industry chain covering manufacturing, wholesale and e-commerce services. With the establishment of advantages, the advantages of Jimo's textile and clothing business are being refined and updated.

Among them, the traditional advantages such as manufacturing, wholesale and so on.

At present, there are more than 2800 knitted garment enterprises in Jimo, of which 230 are above scale enterprises. The output value is 85 billion yuan in 2014, and the output value and tax revenue account for 1/3 of the total. Over 2800 of the city's 2800 textile and garment enterprises are involved in the business.

With the upgrading of the garment market and the input and use of Jimo's Small Commodity City, and the promotion of Qingdao garment industry city, China Textile Sijiqing international textile and Garment City, Qingdao Fuxing Tian Mao City and other projects, it will continue to strengthen circulation and matching advantages.

In terms of new advantages, there are more than 2000 hotels in the three districts and surrounding areas of Bangkok sunshine, Yiwu city and Yuyuan Garden in the wholesale market of clothing in Jimo. More than 2000 Taobao shops have been engaged in online trading business, and have become more than 800 of them.

Such a region based on market demand agglomeration has brought about profound changes in function matching.

Reporters in Qingdao clothing market and other regional interviews learned that

The expansion of the scale of the electricity supplier and the large scale of the market have led to the highly marketization of many electronic business links. Product design, product photography, and electricity supplier operation have formed good market matching.

Reporters learned in the interview that at present, Jimo has emerged as a professional venture business incubator and trusteeship as the core business. Among them, the main business of Qingdao ant array data Technology Co., Ltd. is the hosting of electric business and the incubation of electronic business team. The Jimo clothing brand incubator center shares shares, and expands the influence through the way of holding together. Sales activities of many daily activities should exceed the "double eleven".