Beijiang Textile Pformation Thinking Actively Take The Road Of The Internet
Internet subversion tradition, Beijiang textile conform to the trend of the Internet
In the present
Internet Era
From the government to the enterprise, from the Internet pioneer to the traditional industry, everyone is the beneficiary of the Internet. In the Internet age, no matter which industry or area has entered the internet no border arena.
On the Internet, business models and industry forms of traditional industries can be expanded indefinitely, and the development path of enterprises is more diversified and the prospects are broader.
However, in the Internet era, the challenges faced by the traditional manufacturing industry are more prominent.
Traditional industry
The organic integration with the Internet needs to undergo the throes of pformation. The bidding environment facing enterprises is not only limited to peers, but also extended to major breakthroughs in various fields and industries.
The traditional enterprise's thinking is to produce products on a large scale, to contact consumers through multi-channel advertising media, to deliver products and services to consumers through logistics and distribution, while the Internet thinking is to get the stickiness of end-users and traffic through the platform, return to the supply chain products that integrate upstream, design the products of customers' needs through big data, or customize products according to the needs of customers.
Therefore, deciding the success factor of traditional enterprises is changing their thinking, followed by Internet execution channels and funds.
In the context of the tide of the Internet, the challenges faced by enterprises are even more prominent. Under the tide of the Internet, Beijiang textile has launched its own line since October of this year.
cowboy
Display platform and set up its own WeChat public address.
The cowboy online display platform perfectly shows all the denim fabrics produced in Beijiang textile production. According to the attributes of quarterly, production technology, raw materials, selling points and so on, denim fabrics are displayed in front of users in the same attributes. At the same time, every cowboy fabric, Beijiang textile designer, designs different denim costumes according to the washing process, color and style. When browsing, users can clearly understand the usefulness of this fabric, design styles and water washing methods, so that users can learn more about this paragraph.
Fabric
It also provides more creative inspiration for brand designers.
The public number of Beijiang textile provides authoritative professional for the vast number of users.
Textile industry
In the meantime, users download the mobile phone terminal APP of the cowboy fabric display platform through the public number of Beijiang textile. Over 200 cowboy fabrics are displayed online. Users can also contact the sales staff of Beijiang textile through the public number or communicate online, leave messages, ask cowboy cloth or sample cloth to make their own denim fabrics.
Let fabric demand side directly into the factory, understand the production of fabric, at the same time, make the producers know more about the requirements of the demand side, facilitate communication and interaction.
This is the overriding and changing Internet to the traditional production mode. The enterprises under the Internet thinking will pay more attention to the demand side, narrow the distance between the supplier and the demand side, and conform to the current Internet trend.
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