Suning Will Take Over The Wanda Department Store In Hangzhou.
Wanda Plaza is a base for shopping and leisure in the north of the city. Last year, after the evacuation of Wanda Department store, who took over the position, it became the focus of attention.
Yesterday, reporters learned that Suning will take over Wanda Department store, and will open suning.com cloud store here in January 23rd.
Right now,
Physical retailing
The expansion of the new store is quite prudent, and Suning's move is based on close cooperation between the two sides.
In September 6, 2015, Wanda and sunning signed a contract to open up cooperation between the largest real estate dealer and the largest retailer.
According to the agreement, suning.com cloud store and other brands will enter Wanda Plaza, the first batch.
cooperation
40 projects.
From 2016 onwards, the two sides will set up batches of cooperative projects every year according to the opening of Wanda Plaza.
Opened in January 23rd.
Hangzhou
Wanda Plaza is the first project launched in Hangzhou after the marriage of Suning and Wanda.
In the cloud store, the shopping experience of consumers has been upgraded. It can not only buy physical products directly, but also buy millions of suning.com's products through the scan of mobile phones, the purchase of APP clients, and so on.
Appliances, mother and baby cosmetics, imported products and even Suning finance and other products can also be placed, in addition to cash, credit card, etc., scan code payment is very convenient.
It is worth noting that there will also be about 2000 square meters of red baby mother and baby area, which is expected to open in March.
Another major reason is mutual drainage.
It is understood that Wanda can provide a daily average of 40 thousand ~5 people flow, while Suning 14 years in Hangzhou has also accumulated 1 million 200 thousand members, only 160 thousand in Gongshu District.
The fixed popularity of shopping centers and sharing with both members will ensure the flow of the store.
"In such a situation, it is very important for us to hold together and operate in winter."
Yu Yilong, general manager of Suning, Zhejiang, said.
This store is also sunning's second cloud store in Hangzhou. It has 9000 square meters of experience space and will use a new store image logo.
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