College Students Open 5000 Yuan Taobao Shop "Play" Out Of Ten Million Yuan Turnover
A few days ago, the Ministry of Education issued the notice of the Ministry of education on doing a good job in the employment and entrepreneurship work of ordinary college graduates in 2015.
College students start their own businesses
There have been many classic cases. Recently, ding ben, a senior boy, has become the envy of many students.
5000 yuan start gold, play out of Taobao shop
In March last year, ding ben opened the first shop with a ticket mentality.
Cotton towing
Taobao C store.
By September of this year, he had run three Tmall stores.
In less than three and a half months, the business volume of the three stores is nearly ten million yuan.
Ding ben, 22, is a business administration student from Zhijiang College of Zhejiang University of Technology. He is from Jiaojiang, Taizhou.
In his words, opening Taobao shop is also a mistake.
Taobao shop is because the parents of a good college friend do wholesale business in cotton towing and can be provided as a source of goods.
Although the Taobao shop that sells cotton dragging on Taobao has already been flooded, Dante has calculated that the cost of sharing a small warehouse in the school together with a deposit of Taobao and a portion of the goods is almost 5000 yuan.
"Not much investment. You can try it."
In March last year, he pulled back the first 12 pairs of 700 pairs of cotton towing.
"The first step is to buy friends from the classrooms and buy them at cost price. 2 or 3 days later, customers will come to ask the price. I will simply sell them at a loss and make a profit."
Cotton dragging profits are low, and when business is good, they earn three hundred or four hundred yuan a day.
Ding ben described this stage as a person's small business.
But during this period, he realized that small scale
Cotton dragging Taobao shop
It is difficult to survive in fierce competition, and must rely on large platforms.
He began to spend a lot of time studying the operation of online stores.
The secret of success: sincere attitude + thinking.
The turnaround took place in September of this year.
"The original purchase from wholesalers is 2 yuan or 3 yuan more than the factory price, and there is no price competitiveness."
Ding ben, who went back to his hometown to start his own business, tried to find a slipper manufacturer in Taizhou. I didn't expect that the manufacturers were also looking for someone to cooperate in the operation of the electronic business platform.
"I would like to propose to the director that the operating cost should be shared by me and that the profit should be divided equally.
This is more competitive than other operators' proposed hundreds of thousands of operating costs and the way of re profits.
Ding Ben said that after many rounds of efforts, cooperation has been made.
Good luck is coming again in half a month.
"By chance, I learned that there were other Tmall shopkeepers at the factory, and they contacted each other."
Unexpectedly, the two people met very much for the first time and talked for more than ten hours.
The owner, who had 2 Tmall stores and sales volume of about 1000000 yuan last year, immediately proposed cooperation with ding ben.
"In fact, I was very contradictory at that time.
On the one hand, they are afraid to delay their studies, and they are afraid to run 3 stores at the same time. They are too big and too risky.
On the other hand, the Tmall store of the other side was large, and the conditions for me were not good at that time, but I attached great importance to this learning opportunity.
But 3 months later, ding ben was very glad that he finally chose to cooperate.
He used the time machine to compare the benefits of cooperation. The two Tmall sold nearly 7 million in my 3 months of operation.
After running Tmall shop of this size, he can better grasp and anticipate when he runs his Tmall store, which has about 2000000 sales.
"For example, I will spend 2 or 3 of my time now to promote my Tmall store.
If I haven't run two other Tmall stores, I don't think I have this mental endurance. "
Balancing learning and entrepreneurship is still a difficult problem for entrepreneurial college students.
In August last year, Hangzhou Dianzi University had studied three boys Ningbo ran Taobao, 10 months Tmall shop sales of nearly 20 million of the entrepreneurial story.
Ning Pei ran was faced with the problem of failing to keep up with his studies after graduation.
It is difficult to balance academic and entrepreneurial problems.
Because he was busy with Taobao's business, he needed 8 courses.
"I have considered whether I want to quit school, but I still want to graduate."
Whether his son can balance his studies and start his own business has become the heart of his father.
"I have no objection to his starting a business, but the prerequisite is not to drop too much.
If you don't grasp it well, you will be in trouble. "
Chen Rui, deputy director of the e-commerce research center of Zhijiang college, is also a tutor for ding ben.
He told reporters that Ben Ben's entrepreneurial student had not seen much in school before.
"We are making every effort to help him to graduate, such as helping him to reconnect and win awards in the school accredited competition.
In the future, we will also develop credit substitutes for some courses, which will give more support to entrepreneurial students.
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