Entrepreneurs Choose A Popular Shop Opening Skill.

People who want to do business in the real world want to do business in a big way, but now it is so easy to do business.

In addition to having a business to abuse me for thousands of times, I have to learn to learn and learn again, for example, in shops.

Starting a business is a business that requires a lot of energy and time. Hope that the above five big shop location rules will help you.

It refers to the commercial building consisting of storefront, commodity display area and storage area, or in shopping center.

Choice is great learning.

1, cheap can not be greedy.

Nowadays, information technology is very developed. It can not only search all kinds of shop information on the Internet, but also find information about bunk rental in city magazines and even psoriasis advertisements.

How do we filter information? Let's take a look at the following small examples.

When he graduated from University, he decided to open a jewelry store. After half a month's investigation, he pferred from another shop to a shop at a price lower than the market price of 30%.

Shops are located in traditional commercial streets, and their popularity has been more prosperous. He thinks he is lucky enough to rent a place so cheap.

However, three months after the opening of the business, the entire street is being renovated, and the isolation belt on both sides of the road rises, and pedestrians simply can not get through.

Although the government has given some compensation, it can not cope with the daily expenses.

Wu Zheng had to watch the shop lose money, unable to return to the sky, and lasted less than six months.

Lessons learned:

The fundamental mistake of Wu Zheng's choice of shops is that he is cheap.

No matter how smart the landlord is, the landlords of the neighbouring streets will exchange information with each other.

If the rental of a street suddenly falls, it must be a matter of affecting popularity, and a tenant on the sub let shop will not turn the shop out of the market price at a lower price even if the business can not go on.

Do not believe those lies that are urgent at home unless you are an old hand with deep inner rhymes.

The less expensive goods, the more popular the place is, the more expensive the rental of shops is, and there is no doubt about it. Rent shops are not Taobao, and the probability of being able to clean them up is about zero.

2. Follow your opponent.

Zhang Yang, a chef in a Beijing Chinese restaurant, decided to continue his old job after he returned to his hometown.

Friends suggested that he go to eat a street top shop, he felt that a street was sold to eat, then the competition must be large, so decided to choose the other side of the city.

The restaurant has been open for half a year, and business has been very mild.

Lessons learned:

Those who like to eat Western fast food must know such a joke: 360 degrees in front of KFC, it is certain that McDonald's can be found.

The early KFC also said: "when McDonald's goes there, we will go there."

Why do they have to be together? This is actually a "business circle effect".

Whenever people have "eat" needs, they will respond immediately: Oh, there is food there, and there are a lot of shops that sell food and can't eat this family.

Zhang Yang's mistake is that he didn't understand the significance of the business circle effect. The ancients said that the flames of collecting firewood were high, and one street and a wholesale Street could be popular.

3. Follow the needs.

Ceng Lili wanted to open the water bar. There were two places for her to make trouble: one was outside the university town and the other was in the shopping center.

The university town can do the business of students' lovers. The advantage is that the rent is cheap. The drawback is that there is no business every year in the winter and summer vacation. The shopping center can do the business of the general public, but the rent is more expensive.

If I were Lili, I would not hesitate to choose the shopping center, because the shopping center sold more clothes, bags and accessories, and sold less water.

Many people are tired of shopping and sitting down for a drink will be a good choice.

Of course, the premise is that the quality of drinks is guaranteed.

In fact, in practice, some formats are complementary in content. For example, if you want to open a stationery store, you can consider the vicinity of the school, near the wholesale market, etc. if you want to open a photo studio, you can consider locating in the playground, visa building or tourist agency.

Fieldwork is always more reliable than hearsay.

When carrying out a stepping stone, you may wish to proceed according to the following steps:

1. pick out areas that are suitable for your own business.

It is best to take the paper map, mark out the required points in advance, and plan the route scientifically to avoid the occurrence of lost, missing, repetition and so on, so as to improve the efficiency of "stepping on the point".

2. sharpen the knife without cutting the chopsticks.

Before starting, prepare tools, such as paper and pen, camera, map, cell phone and so on. Of course, if you increase the walking tools, it will be wonderful.

3. "step by step" can not be accomplished overnight. After all, people may have different traffic volume on weekdays and weekends. Therefore, it is necessary to make psychological preparations for many days.

4., fast hands are slow.

See relatively satisfied shops should contact owners immediately, while negotiating while valuing, while continuing to "point out" in the vicinity, to provide more choices for themselves, why should we immediately contact the owners?

5. Intermediary agent

In addition, if the novice chooses the shop front, under the conditions of economic conditions, it is better to find a reliable real estate agent, after all, people are professional.

They usually hold many high-quality information on their hands.

1. when choosing intermediaries, we should choose good intermediaries with good reputation, large scale, conformity to regulations and abundant resources.

It is clear whether the selected intermediaries have the qualification certificates issued by the municipal land and housing administration and the business licenses issued by the Municipal Administration for Industry and commerce.

Only two cards are complete, is the legitimate real estate brokers.

2. when signing a contract, be sure to read the terms carefully and pay attention to the small details in the contract, even if it is a decimal point.

Pay attention to the geographical location, the size of the shop, the need to pay the room charge, the number of intermediary fees and so on.

If it is not clear about the terms, it must be amended or supplemented. If there is a little doubt, do not sign.

Only by clarified the responsibilities, rights and interests of the three parties of the leaseholder, the rental house and the intermediary, will there be legal protection in the future when dealing with disputes.