Virtual Fitting Room: Providing Consumers With A New Product Virtual Experience

Liu Jun and his team in Xi'an began their pformation into virtual reality (VR) and augmented reality (AR) product development in 2012.

Liu Jun, who was born in 1981, graduated from Northwestern University in 2004 and studied trade. After graduation, he went to Shanghai to develop logistics software.

In 2008, he gave up Shanghai's high wages and went back to Xi'an to start an undertaking.

Shaanxi is a big energy province. On this basis, Liu Jun has set up an information service for energy development. He has worked with some large enterprises to do industrial automation and industrial data collection and monitoring.

"Small companies should continue to bind large enterprises, which will restrict development speed and financial pressure.

We also hope that new technology can enter the big market.

So we took the pition in 2012 and began to do virtual reality and augmented reality.

As an early local R & D team in Xi'an, Xi'an has already gained a foothold in the field.

But in the face of the rapid development of virtual reality and augmented reality technology, Liu Jun said, "we must rely on continuous innovation to win our own market."

The picture shows Liu Jun using augmented reality technology for a Wenzhou family.

The product interactive display project can see that shoes are constructed in layers, which can change the color of shoes.

In addition, Liu Jun is also developing virtual interaction rooms such as fitting rooms to provide a new product virtual experience for consumers online. Customers can enter their own height, data and so on. Try out all kinds of colors and colors.

And can see the wearing effect at 360 degrees.

Users can also participate in products.

Customized products are provided in the process, and big data services are provided to producers.