Look At The Rise And Fall Of Today'S Running Industry From Shoe Shops

In recent years, running has become a fashion, which brings a series of running economies.

From the type of shoes on the shoe cabinet of a small shoe shop, we can see the hot degree of running industry nowadays.

Reporters saw a shoe shop on the east culture road. There were 23 pairs of shoes outside the door, except for two pairs of fur boots and a pair of leather boots, all of which remained.

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"These are just cleaned."

Mrs. Wang told reporters.

Ms. Wang's shop is about ten square meters, enters the store, and has a cleaning device on the right hand side. The upper part of the cleaning equipment is a small cupboard with four layers, with only one pair in the cupboard.

All the other shoes are all sports shoes.

Against the wall of the door is a row of shoes, which have been cleaned and packaged. In this row of shoes, there are occasional pairs of sneakers.

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"I have been doing the shoe cleaning for five years."

Ms. Wang experienced the process of washing shoes industry from prosperity to decline, and witnessed the change of shoe industry in recent years.

Although the total number of customers is getting smaller and smaller, Ms Wang finds that more and more customers are cleaning shoes in the shop, and gradually become the main force of shoes washing.

"From last year, customers who cleaned their sports shoes accounted for more than 80%."

Ms. Wang said.

"Nowadays people pay special attention to health, especially sports such as marathons."

Ms. Wang said that most of the young people who wash their shoes in the shop are the heads of the enterprises.

Ms. Wang's shop is small, but she has also received numerous celebrities.

"A lot of business owners come to my store to wash their shoes, and they also have membership cards here, which can be heard from their chat. They go out to run or play ball every night."

Ms. Wang said that young people also love sports.

"There is a university boy who has several pairs of sports shoes, more than 1000 yuan for each pair, and at least two times a week in the shop. The child is running, running, playing and riding every day, so he needs a variety of sports shoes."

There are many celebrities in the shop to wash shoes, so the quality of shoes is not bad.

Ms. Wang said: "sports shoes are basically more than 1000 yuan, Nike, Adidas brand shoes are very common."

Although Ms. Wang's pronunciation is rather awkward, she can still hear that Ms. Wang has seen something strange about the shoes of these brands.

In fact, from 2014, sports related sports products began to sell well, and insiders said: "running related products have increased by 90%. Besides professional running shoes, there are fast drying clothes, compressed trousers, and fluorescent products, arm binding and other peripheral products."