New Deal: The Tax Reform Limits Are Adjusted.

Recently, there is news that imports

The new tax policy will be implemented.

The core change of the new deal is that cross border electricity retail imports are no longer taxed according to the mode of postal tax.

The industry generally believes that after the implementation of the new deal, due to cost growth, cross-border electricity supplier governance model will become more standardized, the industry will usher in a new reshuffle.

New policy

The tax reform limits are adjusted.

In May 2014, the Ministry of Commerce announced a preferential tax policy for cross-border electricity suppliers.

Buy overseas through cross-border e-commerce channels

It only needs to pay the postal tax, which eliminates the "Customs + value-added tax + consumption tax" of general import trade.

So far, in the pilot cities, the policy of Taxation on postal tax is still applied to the import of cross-border electricity providers.

However, there are claims that the new tax policy for cross-border electricity supplier import is likely to start on the 8 day of next month.

Liu Peng, general manager of Tmall international, revealed that a few days ago, the state ministries and commissions have investigated various cross-border e-commerce platforms such as Tmall international.

The adjustment of the tax policy has long been expected.

According to Li Pengbo, deputy director of the cross border electricity supplier level test committee of China Council for the promotion of trade, the change of tax system can be roughly divided into two parts in view of the import of bonded imports and direct mail.

The first part is the limit, the single paction limit increased from 1000 yuan to 2000 yuan, and the personal annual paction limit increased to 20 thousand yuan.

The second part is the adjustment of the tax rate. The postal tax is no longer applicable to the cross-border electricity supplier channel. Instead, it is changed into the form of comprehensive tax for cross-border electricity suppliers, that is, customs duties, value-added tax and consumption tax.

That is to say, the new tax system no longer adopts the postal tax instead of customs duties and value-added tax.

Tariff, after the new tax system reform, specifically, within the limit (below 2000 yuan), the tariff rate of cross border electricity supplier is temporarily set to 0.

If the value exceeds the limit, the excess part shall be paid according to the general trade mode.

The value of a single indivisible commodity is more than 2000 yuan (represented by luxury goods), according to the general rule.

The goods are taxed in full.

Value added tax and consumption tax are collected according to 70% of the statutory tax payable.

The value added tax is 17% x 70%=11.9% and the consumption tax is 30% * 70%=21%.

This means that the new tax system will abolish the 50 yuan tax exemption and change the current postal tax system to 70% of the general trade value added tax, or 30 percent off on the general trade basic tax rate.

Influence

Luxury electricity supplier dividends reduced

Li Pengbo introduced that the current postal tax is divided into 10%, 20%, 30% and 50% stalls according to the type of commodity.

The first is milk powder, snacks, health products and so on. The second is digital products and clothing, the third is high-end watches and golf balls; the fourth is shampoo, toothpaste, cosmetics and so on.

At present, no matter what kind of goods consumers buy, as long as the tax does not exceed 50 yuan, they can enjoy preferential tax policies.

According to the adjusted tax method, the tax rates of different products have increased or decreased.

Take cosmetics as an example, the value added tax rate is 11.9% after 30 percent off, plus the consumption tax rate is 21% after 30 percent off. After the new tax system, the tax rate is lower than that of the previous 50%.

But the tax rates for food and mother and baby products have increased.

"Because there is a tax allowance of 50 yuan in line with the current postal tax system, which basically does not have to pay tax.

But for cosmetics with more than 100 yuan, it is necessary to pay 50% of the postal tax, which is less than 50% after the change. The tax cost of consumers is actually falling.

For some units with a price of more than 2000 yuan, they are very uneconomical. They are not subject to any discount according to general trade taxes.

Such as luxury goods, the cost of taxation is very large.

Li Pengbo believes that with the increase of tax rate, there are 3 main effects: first, the overall cost of the industry will increase, at least 11.9%; second, the new deal is very unfavorable to the high value of single item or the need to levy consumption tax, which is represented by luxury goods. Therefore, luxury goods providers can not continue to get cross-border electricity supplier bonus; third, for consumer goods such as mother and infant, although the tax cost has been improved, the impact is limited.

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New tax system protects retail entities

According to public data, there are more than 5000 cross border platform enterprises in China, and more than 20 foreign trade enterprises across the border have been launched through the platform.

According to the Ministry of Commerce estimates, in 2016, the scale of cross-border e-commerce pactions in China will increase from 800 billion yuan in 2008 to 6 trillion and 500 billion yuan, accounting for 19% of the total foreign trade scale, with an average annual growth rate of 30%.

With the rapid development of cross-border electricity supplier imports, the question of postal tax instead of customs duties and value-added tax has not stopped.

According to the insiders, the overall tax rate of postal tax is relatively low, which will not only cause injustice between pilot cities and non pilot cities, but also cause unfair tax burden between cross-border electricity providers and general trade.

Lu Zhenwang, a well-known e-commerce analyst, believes that the new tax system is in line with the direction of cross-border electricity supplier reform.

Lu Zhenwang said that according to the way of only collecting postal tax, because of the larger tariff preference, some people would get goods from cross-border electricity providers and then sell them to the physical stores.

"Therefore, cross-border electricity providers have a great impact on physical retailing under the low tax system.

China's economy is still dominated by entities, and it is necessary to combat tax avoidance through cross-border tax adjustments through such a tax system.

After the reform, despite the increased cost of cross-border electricity providers, the advantages will not be as large as before, but they still have their own price advantages compared with general retail.

The most important thing is to put an end to some people pferring products to the physical stores through cross-border electricity providers.

Independent cross-border electricity supplier reduction

Lu Zhenwang said, the entire cross-border electricity supplier industry competition is already very intense.

In the field of B2C, most of the cross-border electricity providers do not have the value of survival. "This is not only the high cost of products, but also the cost of drainage, operation costs and so on.

Relying on Ali Fu to help, cross border electricity providers in Tmall, through product advantages and survival opportunities, and independent products of cross-border electricity supplier survival space will become increasingly narrow.

Among them, the field of luxury is obviously the most influential, while the influence of mother and infant and cosmetic products is relatively small.

However, the cross-border electricity supplier tax reform is a good thing for the grey purchasing industry.

"A lot of product cost increases, individual purchase price advantage will be reflected."

Tmall international general manager Liu Peng also believes that the past policy depressions, so that cross-border electricity providers have become a zero threshold entry.

In the absence of standardized governance and balance of interests mechanism, cross-border electricity providers have a certain impact on general trade.

The implementation of the new tax policy will mark the end of the policy dividend era for low threshold cross-border electricity providers.

Many self operated cross-border electricity providers are weak in their ability to resist risks arising from policy fluctuations due to their small size, brand and category.

Industry reaction

Businesses have adjusted programmes to adapt to changes in the new deal.

Faced with the upcoming new import tax system for cross-border electricity providers, as practitioners, there have been different solutions.

After more than a year's development, Amason's "offshore purchase" product has developed from 80 thousand on the line to 10 million.

For the upcoming tax reform, Niu Yinghua, vice president of Amazon China, said that after the advent of the new tax system, Amazon will recalculate the changes in taxes and fees for each commodity and help consumers choose a reasonable way.

Liu Peng, general manager of Tmall international, believes that from the perspective of policy adjustment, the state still has great support for cross-border imports.

For example, the tariff rate of bonded and collecting goods is temporarily set to zero, the import value-added tax and consumption tax will be abolished and the amount of tax exemption will be temporarily executed according to 70% of the legal tax payable.

"We believe that the state will also introduce and implement more supporting policies for cross-border electricity providers."

Liu Peng said that the biggest impact of this policy adjustment is the bonded stock mode.

This mode accounts for a relatively high proportion in cross-border electricity suppliers.

For Tmall international, which has many brands and abundant products, it has little influence in this respect.

New policy towards peace

Taiwan's class richness and price range are good, and consumers can buy goods that they like from many choices.

Tmall international as a platform side will also optimize the operation cost with overseas brands and businesses.

In addition, Tmall international is building overseas warehouses with rookie logistics to create a variety of cross border logistics services.

Businesses can choose logistics schemes according to the goods and sales strategies to better adapt to the changes brought about by the implementation of the new tax policy.

In the future, Tmall international will further refine the cost structure of various categories, determine the new supply chain plan guidance, adjust the category planning, and increase investment in electrical appliances, high priced cosmetics and other commodities.

Su Ninghai, who is also responsible for outsourcing, also said that through the strict protection of the quality of goods, the upgrading of services, and the price that has an advantage in the industry, Su Ninghai will continue to maintain strong competitiveness in the market.

Suning overseas will continue to pay attention to relevant progress.

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Settle accounts

Comparison between the new tax system and the current postal tax cost of cross-border electric power companies:

First, the vast majority of commodities, including cosmetics within 100 yuan, can now enjoy 50 yuan exemption from goods. After implementing the new tax system, they will all have to levy taxes, and the cost will increase obviously, at least 11.9%.

For example, a milk powder of 200 yuan can enjoy 50 yuan exemption and zero tax.

Now, according to the new tax rate, we have to pay 200 x 11.9%=23.8 yuan.

Second, cosmetics for more than 100 yuan.

For example, 500 yuan / branch lipstick, according to the current postal tax, the tax rate is 50%, the taxable amount is 250 yuan. If the new tax rate is set, 30 percent off will be added on the basis of the value added tax 17% and the consumption tax 30%, the taxable amount is 500 x (17%+30%) x 70%=164.5 yuan.

In this case, it is obvious that the new tax rate is better than the previous post tax.

Therefore, the overall cost of maternal and infant products is increased.

For cosmetics, if the unit price is less than 100 yuan, the cost will be slightly improved.

If the unit price is more than 100 yuan, the tax cost will be reduced.

In addition, for luxury goods, if the value of goods is higher than 2000 yuan, the tax rate is the same as general trade, and the duty paid price is higher.

That is to say, this policy is extremely disadvantageous to luxury electric business.

For example, high-grade watches can enjoy 30% lines of postal tax. Now it is "Customs + value-added tax + consumption tax", and the retail price is the duty paid price.