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    British Luxury Shoe Performance Zhou Yangjie Achievement Counterattack

    2016/4/2 16:09:00 35

    BritainLuxury ShoesZhou Yangjie

    With the expansion of new stores and strong performance in Asia to drive steady growth in revenue, British luxury

    Shoe brand

    Zhou Yangjie (Jimmy Choo) lost its profits in the 2015 fiscal year.

    British shoe brand Jimmy Choo recently said its brand is in the Asian market.

    demand

    Strong, the Group expects to maintain the positive momentum of Asian business this year, thereby pushing the group to grow faster than the industry level.

    Earlier, the European stock market crashed early on Tuesday due to a series of heavy casualties in Belgium Brussels Airport and subway. European luxury goods listed almost all the way down. Jimmy Choo led the biggest decline in early 7.07%.

    It is reported that last year

    Jimmy Choo

    There are 16 new outlets, almost half of the new stores in China. Under the background of luxury brands in China, the group has refurbished 15 stores. Now there are more than 140 outlets in the world.

    Wholesale channel revenue increased 1.3% to 99 million 800 thousand pounds, successfully reversing the first half of the decline.

    Jimmy Choo chairman Peter Harf Harf said that even if the luxury market is full of challenges and fierce competition, the company continues to outperform its peers. The group is confident that it will maintain such a remarkable performance in 2016.

    Related links:

    Nike, the international sporting goods brand, has long dominated the US footwear market.

    Adidas, a strong opponent behind him, seems to have recovered the long lost champion.

    The latest figures show that Adidas recorded strong double-digit growth in January this year. In contrast, Nike is now on the decline, and the adidas P / E ratio is the first to strike Nike.

    Nike was founded in 1964 by Bill Bowerman and Phil Knight. After years of development, it has become one of the largest sports shoes brands in the world, and is also the main manufacturer of other sports equipment.

    Over the past 5 years, Nike shares have continued to grow.

    Nike has a new market value of US $105 billion, and its brand value reaches US $19 billion. It has become the highest brand sport brand in history. Its popularity is unmatched by other competitors. Whether it is the company slogan "Just Do It" or its logo "Swoosh", it is a well-known trademark.

    In addition, Nike has further strengthened its market position by sponsoring world famous stars and teams.

    Whether in physical or Wall Street performance, Nike is a highly successful company, leading the development of sports shoes and apparel industry.

    In 2015, Nike total revenue rose 10% to 30 billion 600 million US dollars per year, net income of about 3 billion 300 million US dollars, up 22%, reflecting strong income and gross margin growth of Nike, which rose 120 basis points to 46%.

    As the biggest competitor of Nike in the market, Adidas from Germany is now the largest sporting goods manufacturer in Europe, and is the second place in the world with Nike.

    Adidas, a brand with nearly 100 years of history, was the leader of the sporting goods market in the United States before the 80s of last century. It was defeated by the then rising star Nike, and was relegated to second by innovative marketing strategy.

    Although the company recorded a loss of $48 million in the fourth quarter of last year, it received a net profit of $699 million a year.


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