Exhibition Industry Has Become A New Force In Hainan'S Economic Development.

The first Forum on the innovation and development of the exhibition industry of the Hainan international tourism and Trade Fair was held in Sanya.

Li Guoliang, vice governor of Hainan, delivered a speech at the forum, saying that Hainan was in the leading position in the country. The successful holding of the Boao Asia Forum and the China Africa Round Table cooperation has become a proof.

In terms of exhibition, Hainan relies on the environment and industrial advantages to create its own exhibition brand. Haitian feast, winter trade fair and other brands are becoming more and more popular.

According to reports, in 2015, Hainan held more than 100 scale meetings in 13 thousand provinces, with 2 million 800 thousand participants, 102 exhibitions and 860 thousand square meters of exhibition.

"Exhibition industry has become a new force in Hainan's economic development."

Li Guoliang said.

Hainan has a good ecological environment. It is also the largest special economic zone and the only international tourism island in China.

Lv Yong, director of the Hainan provincial chamber of Commerce, said in his speech that the development of Hainan's MICE industry has accelerated significantly.

Exhibition industry is becoming a new driving force for Hainan to pform its economic development mode and optimize its industrial structure.

However, due to the weak industrial foundation, the lack of exhibition facilities, the weak competitiveness of enterprises, the lack of mice and other factors, Hainan International Convention and exhibition brand is less, and it has a great distance from the strategic orientation of the special economic zone and the international tourism island.

Lv Yong pointed out that "13th Five-Year" is a major opportunity for Hainan's Convention and exhibition industry to accelerate development and promote the upgrading of the modern service industry.

During the "13th Five-Year" period, the Hainan Convention and exhibition industry will focus on the construction goals of the international tourism island, and give full play to the three advantages of "ecological environment, special economic zones and international tourism island". According to the development mode of "enterprise subject, market operation and government promotion", the spatial pattern of Haikou, Sanya, Qionghai (Boao) and Danzhou (Haihua Island) as the center and the other counties and cities should be characterized and differentiated will be constructed.

In the next five years,

Initially, the exhibition facilities system with reasonable functions and reasonable layout will be formed, and the market operation mechanism will be further improved. The brand, specialization and internationalization level of exhibition will be further enhanced. The competitiveness of exhibition enterprises will be significantly enhanced. The conference and incentive tourism will enter the forefront of the whole country. The radiating power of the exhibition industry will expand to the whole country. Hainan will become an internationally renowned conference destination and a famous Chinese Convention and Exhibition Center.

By 2020, we will strive to achieve a total of 30 million people in the province.

Reaching 40 billion yuan to become Hainan's economy

Key industries.

Lv Yong said that Hainan will start in the following areas: the blueprint for the exhibition industry will be implemented:

First, relying on the characteristic resources and advantageous industries, actively undertake all kinds of large conferences, and maximize the use of the Boao forum for Asia and other Hainan characteristics to enhance the international influence of Sanya International Mathematics forum, China Africa cooperation round table conference and China Games conference.

Two, we will vigorously develop the award tourism, and strive for national level associations, the world's top five hundred, China's top five hundred and listed companies to hold academic conferences and annual meetings in Hainan to create training bases for beauty, diving, yachting, business aircraft and driving.

Three, we should run a number of brand exhibitions at home and abroad, concentrate on financial resources and various exhibition resources, adopt a market-oriented operation mode, and cultivate a theme expo based on Hainan's industrial advantages such as tourist shopping, marine tourism, prize winning leisure, health care, tropical agriculture, navigation, aerospace and so on.

Four is to promote the pformation and upgrading of festival events, upgrade the festival of Chinese Hainan Island to a custom-made International Carnival for tourism and attract more domestic and foreign tourists to participate in the national festival activities such as the three and Baoting festival of water festival in March, to host more international beauty contest events, and build the international road cycling race around the South Island, the south island grand sailing competition, the Hainan International Marathon race, and Wanning international surfing festival to become an international top quality event.

Five, we should strengthen the construction of exhibition hardware facilities and enhance the ability of exhibition and exhibition. We should speed up the construction of infrastructure and exhibition facilities in Haikou, Sanya, Boao and Danzhou, and encourage multi-channel financing under the framework of the province's "multi discipline integration" framework. We should rely on various industrial parks, large-scale specialized distribution markets, urban comprehensive commercial bodies and other available space resources to build distinctive and rational exhibition and exhibition areas.

The six is to cultivate the main body of exhibition and enhance the competitiveness of exhibition enterprises.

Expand the exhibition market two-way opening, enhance the vitality of exhibition enterprises, cultivate and expand local convention and exhibition enterprises, and introduce the qualification evaluation system of exhibition industry.

We should strengthen the marketing and domestic and foreign exchange of exhibition industry, continuously strengthen the investment promotion of exhibition, strengthen the exhibition environment and project marketing, and liaison to attract exhibitors and buyers.