"Internet + Exhibition" Is The Trend Of The Times.

In the mobile Internet + conference industry has become the trend of the times today, AR technology, HTML5, face recognition, big data and other technological innovation for the conference industry to provide more room for imagination.

It can be said that in the era of mobile Internet, who will see the whole ecological chain of the conference industry will be the leader of the mobile era conference industry.

Who owns the online platform and offline customized services will integrate a more complete conference industry ecological chain.

According to the foresight Industry Research Institute, "2016-2021 years of China"

The market outlook and investment strategic planning analysis report shows that the current China exhibition industry is a industry with a conservative market size estimated at 1 trillion yuan without an aircraft carrier. In the eyes of investors, it is a virgin land with great potential.

In this trillion market capitalization industry, it is mainly divided into conferences, exhibitions and activities, which include nearly half of the corporate activities, 20% private sector activities, and 30% government activities.

In addition to government related activities affected by policies, enterprises and private activities are growing at a high speed of 30% to 50% per year.

Looking back at the exhibition industry, most of the Chinese exhibitions mainly focus on domestic or overseas exhibitions, which are separate exhibitions and exhibitions. At the same time, they are basically in the organizational and management aspects.

The development of future countries, regions and cities will inevitably face the world and integrate into the world. As an important platform for economic exchanges and trade cooperation, the Internet thinking will help the exhibition industry break through the bottleneck of development and promote the development of the exhibition industry.

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Although the exhibition industry is a highly discrete market, the overall market size is conservatively estimated to be as high as 3 trillion yuan.

Just as B2B business can not happen entirely on line, the Internet can change the content and form of activities.

The so-called "Online + offline" is more than "millet + rifle".

The "intellectualization" of exhibition industry gives industry opportunities. Digitalization and mobile Internet enable standardized management tools and platforms to start, so that discrete conference resources will be integrated easily.