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    The Performance Of Jewelry Brands Is Changing.

    2016/4/11 20:57:00 39

    Jewelry BrandPandoraZhou Dafu

    New quarter for local

    Jewelry brand

    Chow Tai Fook, the situation is still not optimistic, but the Pandora industry is still very good.

    Danish light luxury jewelry brand

    Pandora

    The fourth quarter of 2015 was released in December 3rd.

    The company's net profit increased by 36.5% to 1 billion 400 million Danish kronor compared with the same period last year, and its total sales increased by 43.4% to 5 billion 700 million dkrona. The sales in all markets reached two digit growth, of which the Asia Pacific region was the fastest growing, reaching 58.5%.

    In 2015, Pandora net profit with Thailand as the main production base increased by 19% over the same period last year, reaching 3 billion 700 million Danish kronor, and its sales grew 40% year-on-year, reaching 16 billion 700 million dkrona.

    Zhou Dafu announced that sales fell by 11% in the third quarter ended December 31st, of which 6% in mainland China and 20% in Hongkong and Macao.

    In terms of same store turnover, Zhou Dafu said that it fell by 13% compared with the same period last year, while the same store data was further split up, of which gem series jewelry and store sales fell 12%, while gold products sales fell 14%.

    Last month, Zhou Dafu said that in the adverse retail environment in Hongkong, its first half net profit plunged by 42.2%.

    Zhou Dafu hopes that in the next quarter,

    Hong Kong

    Close to 5 to 6 stores in Macao.

    The company disclosed: "in the first half of the fiscal year, the rent in Hongkong and Macao accounted for more than 8% of the total expenditure of the company.

    It is hoped that this ratio will be reduced to 6% or below.

    If we regard the group as a whole, layoffs will save about 1% of the cost. "

    But Hamilton Cheng did not disclose specific plans for layoffs.


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