Fashion Icon Alexa Cross Border Costume Design

Recently, the brand Marks&Spencer has launched the Archive by Alexa series, which is jointly launched by fashion idol Alexa Chung and Marsha design team.

This is an extraordinary cooperation attempt. Alexa and Marsha design team jointly explore the Martha Liz archives with rich history and numerous collections.

The works of this series cover the time span from the last 40s to the beginning of this century: including works that are enduring and new, such as the 50s version of the windan windbreaker.

The olive style French windbreaker; and the strange style of the style, such as the colorful Paisley print Eliza dress that was reinterpreted in 50s apron.

The whole series portrays a rich and independent aesthetic concept that reveals nostalgia.

The new series of advertising blockbuster, by the famous photographer Tom Craig palm mirror, shows the creative inspiration and creative direction of Alexa as a designer.

Alexa recreated these classic styles with her unique modeling ability and Creative Aesthetics, and opened the curtain for this unique and exciting cooperation.

29 women's wear series are carefully planned and selected by Alexa and M&S design team.

The collections of these archives are endowed with the unique fashion style of Alexa and become more consistent with the latest fashion trend of 2016.

Through the introduction of modern fabrics and the latest color matching, the modern women's wear series carries a sense of retro.

Alexa Chung said, "I have always had great feelings for Marks&Spencer Martha.

I'm very excited that I can take part in this special project this time.

Looking back at the past British fashion and social history represented by Marsha is very moving.

Belinda Earl Marsha modelling director said: "and

Close cooperation in developing this clothing series is very exciting because rediscovery is more than design.

We have the ability to review the past decades and redefine this series of aesthetics; use 40s, 60s, 80s, and even the influence of the moment lightly, highlighting the whole series of eternal and meaningless style and quality.

Steve Rowe, chief executive of Marsha, said: "it is a very insightful experience to lead Alexa to visit Marsha archive.

Marks&Spencer Martha's history is rich and profound, and the design with texture is always the most important for Marsha. Therefore, our cooperation is born with the professional and classic design of Martha and Alexa's unique fashion style.

This is a new series of women's clothing, which is carefully planned by Alexa and firmly combined with historical heritage.

This is the first series of'M&S & series**.

This series of unusual exclusive partnerships aims to jointly launch some of today's most exciting designers, brands and fashion idols.

During the London Fashion Week, Marsha joined hands with Britain.

The association held the Archive by Alexa series party in SOHO UNIT London.

At the party scene, the guests sampled Marsha sparkling wine, whisky and Percy's pig candy.

When the guests previewed the upcoming new products, DJ Dom Chung brought warm music to the guests.

Many stars and people in the industry such as Alexa Chung, Caroline Rush, Marc Bolland, Steve Rowe, Pixie Geldof, David, Marc, and so on, attended the evening party.