PETA Ready To Mess With The Board? Why Prada Shares Become Shareholders?
All along, the action of caring animal protection organization PETA in the fashion industry has been criticized. Sometimes it is too extreme, sometimes it is not as good as it is, but it is still a main force against the fashion killing animals.
Recently, the main force is going to make a big move.
It is learnt that in order to prevent
Prada
Continue to use ostrich skin to make handbags. PETA bought a stock of Prada, and decided to exercise shareholder's rights at the shareholders' meeting next month, asking Prada to stop producing and selling all rare animal fur products.
According to the closing stock price of the day, a Prada stock only needs HK $26.25, which is equivalent to only about $3.5, but if it owns the stock, it has the right to participate in the shareholders' meeting.
Therefore, PETA will make suggestions and criticisms on the company's strategy.
However, business ethics and corporate aura have always been there. Over the past month, the secret supply chain events and the third Fashion Revolution action have continued to ferment, allowing the international market to grow.
Luxury goods
Big brands and fast fashion brands are all threatened by this threat, but the PETA's Prada fire behavior can be seen as Prada's self sacrifice: from all the revelations, Hermes has always been a positive response and initiative, and the coolness of Prada has just angered.
PETA
Organization.
The above behavior is the upgrade of PETA after a dark visit to the ostrich skin supply chain in February.
Despite the Prada and Hermes being released this time, Hermes issued a statement immediately, and Prada refused to respond, thus becoming the target of PETA's fierce fire.
What will follow? What action will the PETA with stronger and stronger action take next month?
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