Coach Also Needs To Do The Apple Watch "Service".

Compared with the price of $340 for Hermes (2700 yuan in Chinese territory), the Coach watch band will be cheaper, priced at 150 dollars up and down (about 970 yuan).

After Hermes, Coach also wanted to make a watchband for Apple Watch.

Last week, Apple Insider quoted the news of fashion blog Haute Ecriture, saying that Coach will launch 9 leather strap with apple, which will be released as early as this year's 6 WWDC.

Compared with the price of $340 for Hermes (2700 yuan in China), the Coach watch band will be cheaper and the price will be up to 150 dollars (about 970 yuan).

9, the watch strap has black, white, red, brown and other color matching. From the pictures, there will be a printed design of the watchband (the left one).

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Once again, the watchband has been updated, but since the release of Apple Watch in September 2014, it has not been updated to the second generation for 20 months.

But Apple probably didn't plan to take it from the start

As a completely intelligent product, it is trying to make it relevant to fashion products.

After Apple Watch, the fashion media became an important guest at the launch of technology geeks. Apple also recruited talented companies such as Heuer, Nike and Burberry. They were responsible for the design and retail of Apple Watch.

You can also update the frequency of the strap from apple. You can see that the strategy of Apple Watch is a bit special compared with other products.

Now, there are 8 watch bands on Apple's official website, and the sports version has the most color matching, reaching 22.

In addition, the dial has 3 kinds of material (aluminum alloy, stainless steel and gold) and 4 colors.

What needs to be explained is that these colors are still increasing. Apple will not be able to line some new colors on the official website.

Sports add apricot orange, blue and yellow.

Add deep space grey.

Cook thinks that the watchband is also a huge market besides Apple Watch itself. Apple officials say that about 1/3 of Apple Watch users will regularly change their watch bands to match different costumes and occasions.

It has also been reported that about 17% of buyers have bought more than one watch band.

In addition to the official watchband, there are a large number of third party design styles.

Apple released the Made for Apple Watch design guide in May 2015, and Apple will provide the watch ear for manufacturers so that they can design the watchband.

These figures show that a wide variety of watchbands may boost sales of Apple Watch.

Apple has occupied the highest share of the smart watch market for a year since the official sale, but compared to the initial stage of iPhone, the results of Apple Watch are not enough.