"China'S Brand City" Creates The "Jinjiang Experience" With Ingenuity And Wisdom.

Under the new normal economic situation, there is "China".

Jinjiang, which is famous for its capital, is speeding up the pace of innovation and creating "Jinjiang experience" with ingenuity.

On the afternoon of 9, with the theme of "innovation and innovation, breakout of innovation", the Jinjiang Municipal Enterprise Innovation Conference was held in Jinjiang City Party school. Many of the owners even heard about the contents of nearly 4 hours.

"Only by innovating, innovating, and innovating, can an enterprise and a city achieve sustainable development in order to remain invincible."

Li Jianhui, member of the Standing Committee of the CPC Quanzhou Municipal Committee and Secretary of the Jinjiang municipal Party committee, said that under the background of the new normal economic development and the structural reform of the supply side, if we continue to take the traditional road of development, Jinjiang's development will become more and more difficult and even be shuffled out in the fierce competition.

"In order to successfully meet challenges and achieve leapfrog development, Jinjiang must rely on innovation and innovation."

Reporters noted that in the context of the new economic normal, a number of focus on technological innovation and business model innovation.

Enterprises are leading all the way.

"Any crisis is a double-edged sword. If the enterprise can do something in innovation, take the initiative to adapt to the present and future competition, create new value for customers and win new customers, this is the opportunity, otherwise it is a crisis."

Heng An Group CEO Xu Lianjie said.

Active innovation enables Heng An Group to achieve good results.

In March this year, Heng International's annual performance in 2015 reached HK $24 billion 450 million, an increase of about 2.6%, and its operating profit and net profit were about HK $6 billion 151 million and HK $4 billion 50 million, respectively, increasing by 7% and 3.4% respectively.

As a leading enterprise of sporting goods in China,

Last year, its revenue exceeded 10 billion yuan for the first time, becoming the first sports product company in China to enter tens of millions of clubs.

"Our innovative commodities contribute more than 60% of our profits."

Ding Shizhong, chairman of Anta's board of directors, said that in 2015, Anta's R & D cost accounted for 5.2% of the cost of sales, and R & D accounted for an increase of 0.9% over the previous year, the first in the industry.

At the same time, Anta has set up several R & D institutes in the US, Japan and South Korea, and has greatly enhanced the competitiveness of products through the establishment of an international R & D team.

"Faced with the severe economic situation, Jinjiang has stood the test and achieved remarkable achievements. Enterprises are the greatest meritorious service."

Jinjiang mayor Liu Wenru said that in the past year, Jinjiang has taken the initiative to adapt itself to the new normal and seize new opportunities. The economic operation has steadily improved, and the driving force for development has been continuously enhanced, achieving GDP1620 billion yuan, an increase of 8.6%. The basic competitiveness of the county economy has remained the fifth in the country.

At this enterprise innovation conference, Jinjiang signed a cooperation agreement with the Shenzhen science and Technology Innovation Committee and Fujian Xinfeng 2D material technology company.

Among them, together with Fujian Xinfeng company, Jinjiang graphene Industrial Technology Research Institute was set up, and the most advanced technology of graphene industry was introduced to help Jinjiang upgrade its industry.

Talent is the most important innovation driven resource.

Jinjiang has also spared no effort in bringing in innovative talents.

At present, Jinjiang is making every effort to improve the quality of entrepreneurs, such as the "pilotage plan", the "Strait plan" for high-level talents, the "innovative apartment project" for college students, and the "four talents plan" for highly skilled talents "revitalization plan".

The goal is to use 3 to 4 years to train more than 4000 entrepreneurs and attract 100 high-level innovative and entrepreneurial talents to Jinjiang.

In addition, 9 new measures to promote steady industrial growth and other new policies have enabled Jinjiang enterprises to enjoy "timely rain".

These 9 policies cover a wide range, both support for the upgrading and upgrading of the old pillar industries in Jinjiang, as well as the guidance for the development and expansion of new industries, both for the optimization guarantee of the overall innovation service environment, as well as for the support and encouragement of single industries such as trade logistics industry, financial industry, tourism industry, e-commerce, physical education industry and so on.

While pointing out the direction of development, it has also brought tangible benefits to Jinjiang enterprises.

Kang Tao, mayor of Quanzhou, who is attending the Innovation Conference, urged Jinjiang entrepreneurs to not forget their original intention and stick to the real economy, do the most fundamental and best things, stick to their ingenuity, and take advantage of Quanzhou's efforts to create "China made 2025" local model opportunities, increase R & D investment, speed up product, business mode, management mode and other all-round innovation, and launch more innovative products that are in the front row of the same industry to make the best "made in China".