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    Smart Shoes: Industry Embrace "Dry Goods" To Catch Up With The Atmosphere.

    2016/5/15 9:49:00 33

    Smart ShoesCombinationBrand Strategy

    Su Chaoying, chairman of China Leather Association, based on detailed data, briefed the leather industry on the economic performance in the first quarter of 2015 and the first quarter of 2016: in 2015, the overall development of leather industry was relatively stable, but sales revenue and profit growth continued to fall.

    In the first quarter of 2016, China exported $16 billion 970 million of leather, fur and products and footwear, down 11.7% from the same period last year, and imports of US $2 billion 16 million, down 8.2% from the same period last year.

    He pointed out that the intensification of differentiation has become an important feature of the leather industry's economic operation, mainly manifested by the differentiation of the output of main products, export market, import structure and business conditions.

    Integrating the situation at home and abroad, chairman Su briefly analyzed the difficulties and challenges, positive factors and development opportunities facing the industry, and talked about the five major points of the development of the industry.

    He stressed that the industry's steady growth, restructuring, pformation and upgrading, and cost reduction and efficiency increase are still the key. Innovation driven, market-oriented, coordinated development, green manufacturing, Seiko, and leading consumption are still the key.

    Under the new normal, we should innovate our thinking, focus on developing the industry with the consumption of the middle end as the leading factor, and enhance the basic elements of the three enterprises' development of quality, brand and service. We should seize the new opportunity and open up a new blue ocean.

    In order to further speed up the pformation and development of enterprises and the adjustment of industrial structure, and realize the cooperation and integration between hospitals and places, Cao Guangkuo, the head of the Suixian people's government, signed a strategic cooperation agreement with Yang Chengjie, Dean of the leather and footwear industry Research Institute of China, Gong Taisheng, Dean of the school of light industry science and engineering, Shaanxi University of Science and Technology, and the responsible person of the Leather Industry Research Institute of the textile and Food Institute of Sichuan University.

    The signing of the strategic cooperation agreement has opened a new chapter for Suixian shoe industry to optimize its resource integration capability and enhance its technological innovation capability, and will boost Suixian.

    footwear industry

    Take a new step.

    In order to exchange experience and share results, the conference invited some representatives of leather industry associations to make a typical speech.

    Zhu Yan, chairman of Henan Leather Industry Association, chairman of Zhejiang Leather Industry Association, Li Kaihua, chairman of Sichuan Leather Industry Association, and Ding Chuanxian, Secretary of the Party branch of Wenzhou shoe leather industry association, respectively introduced the economic operation of the leather industry in 2015 and the highlights of 2016's Association. Some representatives also briefed the compilation of the 13th Five-Year plan and the key work in 2016, especially in the light of the downward pressure on the industry and the unprecedented difficulties faced by enterprises, and the innovative initiatives and advanced experience of local associations.

    At the meeting, Li Yuzhong, executive vice president and Secretary General of the China Leather Association, introduced the main points of China Leather Association in 2016, and Nie Yumei, Deputy Secretary General of the China Leather Association, read the book.

    China Leather Association

    The seven executive council election plan was submitted to the general assembly for deliberation and approval; Chen Zhanguang, Deputy Secretary General of China Leather Association, introduced the relevant situation of the second national leather processing workers' vocational skills competition and the third world leather Conference; and Haka Kikusuke, Deputy Secretary General of China Leather Association, has drawn up the "13th Five-Year plan" formulation and policy recommendations of the leather industry.

    As a supporting unit for this conference,

    Shangqiu

    Shi Genzhi, standing committee of the CPC Committee and deputy mayor Shi Genzhi, stressed that Suixian has the natural advantage of carrying on the labor intensive industries such as shoes making, which has successively introduced more than 60 shoes making and shoe material supporting enterprises such as Anta, Guang Shuo, XTEP, Hao Feng and so on. The shoe production capacity exceeded 60 million pairs and the shoe matching capacity reached more than 70%. The China Light Industry Federation and the China Leather Association awarded the title of "China shoe industry base", and the shoe making industry realized the pition from scratch, from small to large and from scattered to gathering.

    He pointed out: "today we gather together to discuss the development plan of China's footwear industry. It is a major move to speed up the development of the footwear industry in Shangqiu. With the help of experts, we will achieve greater results in the process of undertaking the construction of the industrial pfer demonstration city."


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