Is It Really Time For Clothes To Make Money? Do You Want To Be A Main Business Or A Sideline?

In recent years, the clothing industry has been in a low ebb stage, especially men's wear.

Nowadays, making clothes is not easy! Making money making clothes is not even easy. Many companies have pformed themselves: adding some sideline; some are blind, others are doing Hi, and others can not tell whether the sideline is the main business or the main business is sideline.

Everyone has only one aim: to survive, to develop, and to realize the dream in mind.

Men's brand sideline

Nowadays, making clothes is not easy! Making money making clothes is not even easy. Many companies have pformed themselves: adding some sideline; some are blind, others are doing Hi, and others can not tell whether the sideline is the main business or the main business is sideline.

Everyone has only one aim: to survive, to develop, and to realize the dream in mind.

Seven wolves main industry sluggish, pformation of "industry + investment"

Since the peak of its performance in 2012 and the start of nearly 1 billion 800 million yuan of targeted issuance, the performance of the seven wolves has been decreasing year by year in the past three years.

After the store opened up, the company changed the proceeds from the 1 billion yuan to open the shop for foreign investment. However, as of the end of 2015, when there was no investment project, the change of the collection project had to accept the reality and worked out the "idle fund raising cash management" work.

Investors have asked the company on the interactive platform: "when will the company's new projects contribute to the company? How much net profit can be realized annually?" the company's reply is that the company is conducting a pformation in the field of "industry + investment".

In the overall downturn of the garment industry, garment enterprises are seeking new growth points through various ways.

At the end of last year, YOUNGOR's wholly-owned subsidiary invested 50 million of its investment in the new energy industry. This investment aims to grasp the investment opportunities of big health and new energy industry, and is the beginning of the company's exploration of new energy field. It is in line with the company's medium and long-term development strategy plan, is conducive to the pformation of the company's investment business to strategic and industrial investment, and expands the investment business interface, which is conducive to increasing the brand value of the company and promoting the overall development of the company.

In the first quarter of 2016, YOUNGOR's net profit increased sharply because of the real estate business.

It is understood that although the real estate sector and investment sector performance is good, but the clothing business is still the main business of YOUNGOR group, the group also stressed the need to return to the main industry, the investment can help the company to open up the apparel industry chain, sideline industry to feed the main business.

The red beans, which started in knitting factories, have now become an enterprise group integrating four major plates, namely, textile and clothing, rubber tires, ecological pharmaceuticals and real estate development.

Faced with the rising cost of all kinds of factors, the red bean has changed from the original production management type to the creation and operation type.

The total volume of red beans has been performing well.

In 2015, red beans were affected by real estate business, revenue fell by 6.73%, but men's business income increased by 16.16% over the same period last year.

The industrial layout of "nine elves" around the "elite life"

Recently, nine Mu Wang said that the company will actively explore the investment in clothing related industries, and strive to create an elite life style industry group, focusing on "elite life" for industrial layout.

The industry covers all aspects of elite life, including fashion dress, fashion culture, fashion entertainment, fashion sports, fashion health and so on.

Kaiser shares in 2015 achieved net profit of 80 million 910 thousand yuan, an increase of more than 11 times over the same period. In the first quarter of this year, the net profit of the company returned to the parent company was 11 million 830 thousand yuan, an increase of 61.45% over the same period last year, of which the contribution of cool cow interaction and magic technology was about 20 million yuan.

With the great heat of IP, Kaiser shares have accelerated the pace of Pan entertainment pformation to IP. In the whole industry chain of IP, the IP status of "boutique literature + quality animation" has been established, and IP realisation has expanded from game to film and television. In 2016, products and projects based on IP will be gradually upgraded, and IP value will be better released.

In 2015, Kaiser shares made great breakthroughs in reform.

Clothing to capacity, digestion inventory with the company's online game industry and financial industry, help companies build a broad business portfolio.

In 2016, the main income of the company's Internet culture industry will exceed that of the garment industry, and the industry will be pformed from the textile industry to the cultural and entertainment industry.

Da Yang creation investment Express

Recently, Da Yang created the clothing assets, inject express assets and invest in express delivery.

It is reported that after the completion of the paction, the main business of the company has changed from clothing production to express business.

The era of "making money by clothing" has passed.

Zheng Yonggang, founder of Shan Shan, said: "the era of making money by clothing is over."

Recently, the clothing listed company is planning to divestiture its clothing business and apply to Hong Kong for its apparel business.

In the description of Shanshan stock, this does not mean "abandonment", but it has arranged a new place for clothing business that has made great contributions to Shanshan.

If the plan is successfully completed, the capital territory of Shanshan will be extended to Hong Kong stock. By that time, Shanshan will hold 6 listed companies.

It is said that after the completion of the spin off, the garment business with poor performance will no longer be "dragged".

Let the clothing business "fly away from home", is interpreted as a "dump" strategy.

In the eyes of the outside world, the big move of splitting and listing is Shanshan's "determination to engage in lithium power".

For Shanshan stock, the layout of the lithium battery field is not overnight.

After years of investment, lithium business has been catching up with clothing as another major business of Shanshan.

If the split is completed successfully, lithium battery will be the only main business from the current listed company's revenue "leading role".

However, lithium battery business alone seems hard to support the current profitability of listed companies.

It is understood that last year, supporting the performance of Shanshan stock, is neither the original traditional clothing industry, nor the new lithium main business, but "speculation". Last year, Shanshan stock exchange contributed 90% of the profits, which came from the realization of an investment many years ago.