• <abbr id="ck0wi"><source id="ck0wi"></source></abbr>
    <li id="ck0wi"></li>
  • <li id="ck0wi"><dl id="ck0wi"></dl></li><button id="ck0wi"><input id="ck0wi"></input></button>
  • <abbr id="ck0wi"></abbr>
  • <li id="ck0wi"><dl id="ck0wi"></dl></li>
  • Home >

    Cage Became The Second Most Popular Sports Shoes Brand In The United States.

    2016/6/14 22:39:00 38

    SkechUSASports Shoes

    In the US market, sports shoes and running shoes have always been the largest subdivision of retail sales.

    SportsOneSource, a marketing company, said that this is the first time that sales of sports shoes have been driven by fashion casual shoes rather than professional running shoes.

      

    morgan stanley

    A recent report also said that Skech's recent success is partly due to the fact that consumers are more and more inclined to choose comfortable shoes for shoes compared with basketball shoes.

    Whether people want to exercise or not, they just like to buy sports clothes and shoes. Cage's high growth is due to this "leisure sports" fashion.

    The total revenue of the US company in fiscal year 2015 was US $3 billion 150 million (about 20 billion 660 million yuan), an increase of 32% over the same period last year.

    In the first three months of 2016, the market share of Skech in the American sports shoes market was 5%, which was 4.6% of Adidas's 4.6%, becoming the second largest sports shoe company in the US after Nike, according to the retail market.

    Despite the fact that Nike is still an unassailable hegemon (the 62% sports shoes sold in the US are all Nike), the rise of Cage reflects a new consumption trend - people are beginning to lean towards cheaper ones.

    Gym shoes

    Because they may never actually wear it to run, why buy such an expensive profession?

    Running shoes

    What about it?

    "The fashion of sports shoes is changing, and this trend has made Cage cheaper."

    Analysts said, "because the comfort wind of Cage's main hits has become very popular, and Cage has not been involved in the field, such as basketball shoes, growth is slowing down."

    Most of Cage's growth is made up of his walking shoes, which is more moderate than the old brand of sneakers.

    "Walking has been neglected for many years, and to some extent, it has been activated by them."

    Matt Powell, an analyst at NPD group, said in an interview with the Wall Street journal.

    The casual shoe company is also trying to expand its market share among young people.

    Pop stars Demi Lovato and Skech have launched a series of cooperation, and personally played the advertising of this brand.

    But analysts have warned that Cage is also at risk.

    For example, Sports Authority, the US sporting goods retailer, is about to close all its 460 stores, which has a certain impact on Skech, because the brand is also sold at Sports Authority stores.

    Meanwhile, in the field of sports shoes, the competitive brands from Under Armour, Adidas and Nike are also very competitive.


    • Related reading

    Skech Has More Market Share In The American Sports Shoes Market Than Adidas.

    Gym shoes
    |
    2016/6/12 17:44:00
    75

    Marketing Strategy: Nike Teaches You How To Train Consumers.

    Gym shoes
    |
    2016/6/7 9:24:00
    107

    The Way Of Nike's Choice Is To Occupy The Most Important Position.

    Gym shoes
    |
    2016/6/1 22:04:00
    37

    The Goal Of Enda Is To Run In America.

    Gym shoes
    |
    2016/5/31 22:04:00
    41

    CONVERSE &Hancock2016 Summer Joint Shoe Series Hit

    Gym shoes
    |
    2016/5/26 22:44:00
    124
    Read the next article

    It Is Difficult To Measure The Inverse Parity Of RMB Against The US Dollar.

    The RMB against the US dollar has fallen slightly against the middle price, but it is hard to break the 6.60 pass.

    主站蜘蛛池模板: z0z0z0女人极品另类视频| 动漫痴汉电车1~6集在线| 亚洲av永久无码精品秋霞电影影院 | 91在线精品亚洲一区二区| 特黄大片aaaaa毛片| 天天拍夜夜拍高清视频| 免费a级毛片无码鲁大师| igao视频在线| 波多野结衣伦理电影| 在线一区二区三区| 亚洲欧美一区二区三区二厂| 91天堂素人精品系列网站| 欧美爽爽爽爽爽爽视频| 国产精品原创巨作av女教师| 亚洲乱码在线视频| 精品国产福利片在线观看| 日韩成人免费视频播放| 国产亚洲精品免费| 中文字幕日产无码| 精品国产综合区久久久久久| 好大好爽好舒服视频| 国产精品亚洲五月天高清| 亚洲av无码精品色午夜果冻不卡 | 亚洲av成本人无码网站| 成人免费黄色网址| 日本h在线精品免费观看| 另类人妖交友网站| j8又粗又长又硬又爽免费视频| 波多野结衣女教师6bd| 国产韩国精品一区二区三区久久| 亚洲午夜久久久影院伊人| 麻豆安全免费网址入口| 抱着cao才爽| 免费a级在线观看播放| 49289.com| 日韩在线视频不卡| 午夜高清在线观看| 99热国产在线| 黑白高清在线观看| 成人韩免费网站| 亚洲美女综合网|