Semir Menswear U.T.B Enters Tmall International And Jingdong Mall

Semir's offline

U.T.B has entered Tmall and Jingdong at the same time.

It is reported that the brand positioning of U.T.B is unique, fashionable and courageous, mainly for 20~35 year old young men. The products are divided into four series: foundation, fashion, fashion and business. Men's clothing covers T-shirts, shirts, sweaters, trousers, trousers and so on.

At present, the brand has entered two platforms of Tmall and Jingdong at the same time. Among them, Tmall flagship store has nearly 100 products, and Jingdong flagship store has nearly 80 products, two shops are in the promotion stage, and are doing spike, full reduction, coupons and other activities.

Reporters learned that, at the beginning of this year, Semir group Semir Division set up a new brand of adult clothing project group, launched GSON, U.T.B, origin, ID&T and initial spinning five new brands, forming the company's brand cluster.

Among them, U.T.B is online brand, and its location is similar to that of Han Du's AMH.

Data show that Semir group was founded in 1996, the main leisure apparel, its casual wear "Semir" and

"Balbala" two online

The chain outlets are located in twenty-nine provinces, municipalities, autonomous regions and municipalities directly under the central government, and now they have entered many electronic business platforms such as Jingdong, Tmall, and 1 stores.