Only 3 Of Dongguan'S Taiwan Enterprises Have Set Foot In The Electricity Business To Start A Breakthrough.
From the Dongguan Association of Taiwanese investment enterprises, Dongguan Taiwan enterprises will take part in the attack and join hands with Google to expand cross-border e-commerce business.
At present, 30 Taiwan enterprises have signed strategic cooperation with Google (Google AdWords) Dongguan experience center, helping Dongguan Taiwan enterprises accurately launch into the global search website and open up overseas markets.
The reporter understands that the Dongguan Taiwan enterprises, which started with traditional foundry, started late in the electricity supplier era. At present, only about 3 of the Taiwan enterprises are "electric shock".
In the Internet era, Dongguan Taiwan enterprises, which are mainly representative of manufacturing, have been hit hard. Some enterprises are facing development bottlenecks.
"Most of the Taiwanese enterprises in Dongguan are engaged in industry, and now they are involved in about 3 of the electricity suppliers." the director of Dongguan Taiwan Association, Zhai Zhai told reporters that as of May this year, Dongguan Taiwan Association member enterprises had developed to more than 3700, and developed benchmark enterprises such as Hsu Fu Chi food, Yuyuan industry, Taiwan international and Delta Electronics.
These Taiwan member enterprises are distributed in various manufacturing industries, such as electronics, hardware, mould, electroplating, shoemaking, computer and communication peripherals, and are the backbone of the development of Dongguan's manufacturing industry.
Zhai told reporters that "the prices of products produced by Taiwan enterprises are high, and they lack competitiveness on the Internet". Zhai said that on the Internet platform that can not see the quality, the Taiwan products with high price seem to be a little bit unacclimatized, and the overall sales volume will not go up.
On the processing order, the former generation of enterprises processed by generation is a large volume of orders. In the era of electronic commerce, customized production is the mainstream, with many smaller orders on the Internet, and many Taiwanese enterprises have not yet adjusted.
Zhai said,
Online retailers
The trend is not to be done. If we don't catch the electricity supplier, we will miss many opportunities at the juncture of pformation.
Many Taiwan enterprises are also aware of this and have a positive attitude towards the electricity supplier.
According to the Dongguan Taiwan Association's thorough investigation, 3700 member enterprises, 30% of the enterprises are doing electric business, 30%-40% has the intention to do business, nearly 70% enterprises are keen on the development of electric business, compared with the proportion of less than 20% before, has made great progress.
Chen Hongqin introduced that Dongguan Taiwan cooperation has worked with Alibaba to set up the Taiwan Pavilion in the "China made" plate and create a "Taiwan Expo" which will never be lonely.
Alibaba
And Juhuasuan traffic support.
Meanwhile, Taiwan Association signed a contract with Google AdWords, hoping to find an overseas business expansion mode of "saving time and effort".
With the power of Google Corporation, Taiwan enterprises use the Google AdWords advertising business accurately to launch the global search platform and website of Google Google network such as Youtube, AOL, EarthLink, HowStuffWorks and so on, so that visitors who have purchased and purchased potential demand from Google big data can easily browse products of their enterprises, thus opening up overseas markets.
It is reported that after the signing of the contract, the Google AdWords Dongguan experience center will also be officially designated as the designated training base for Taiwan cooperation, to provide the enterprises or teams of the Taiwanese Investment Enterprise Association.
Cross-border E-commerce
The support needed in the whole industry chain includes brand marketing consulting management services, platform online sales, product design, copywriting, supply chain, warehousing, distribution, logistics, investment funds and so on.
Dongguan Taiwan enterprises "electric shock" started late, but still has its own unique advantages.
The reporter understands that at present, Dongguan Taiwan Association has established its own collective brand and set up an e-commerce functional Committee a year and a half ago. It hopes to find a way to meet the long-term development of Taiwan enterprises by doing business pformation or upgrading of other paths.
Chen Hongqin, general manager of the Dongguan Taiwan Association electricity supplier functional Committee, said that the members of Dongguan Taiwan Association were mostly small and medium-sized enterprises, and the products were not very large. But all the products of Dongguan businessmen gathered together, and the products were various.
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