Adidas And Alexander Should Join Hands In The Sports Market.
Chinese American designer Alexander Wang (Wang Daren) will be the next star designer of the German sports brand Adidas (Adidas). Details have not yet been released.
It is reported that neither side has commented on the news.
But Adidas is said to be announcing the news at the next Alexander fashion show in New York next week at the Wang fashion show.
Alexander Wang will be
Adidas
Among the newest members of the ever-growing star designer collaboration team, among them are the famous Stella McCartney, Raf Simons, Rick Owens, Yamamoto Teruji and Kanye West, many of whom have established long-term cooperation with Adidas.
Stella McCartney has been designing fashionable sportswear sportswear for Adidas since 2004.
Yamamoto Teruji launched the cooperation with Adidas after the autumn fashion week in 2001. In 2002, he released a series of Y-3 costumes, which was warmly welcomed by the market. In April of the same year, the two sides launched the brand of the city sportswear brand with the cooperation of the two sides.
Song superstar Kanye West2013 gave up Nike
cooperation
To Adidas, his Yeezy series has always been the darling of the fashion industry.
Last month, Adidas and Kanye West expanded their partnership from limited edition high-end leisure sports shoes to a complete independent movement involving footwear, clothing and accessories.
Fashion brand
。
For Alexander Wang, Adidas is no stranger.
The street culture in his own brand has many similarities with the original spirit of Adidas.
It is worth mentioning that the theme of Alexander Wang in 2014 H&M fashion show is to pursue the most pure movement. He also used many Stan Smith sneakers in the 2015 spring show show.
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